Marcia Wanner
Product Manager, Fruit of the Loom
Denver | United States
Skills
No information
Interests
No information
In my own words
— MarciaProfessional product manager with background in product development and merchandising for Carter's, OshKosh B'Gosh, and Fruit of the Loom.
Seeking position in within the outdoor industry continuing product development and merchandising .
Trajectory
Sep 2018 — Now
Product Manager, Fruit of the Loom · Goldbug
•Building, implementing, and
•Own product creation and manage roadmaps that take product from concept to managing production timeline
launch. calendars
•Partner externally and internally with cross-functional teams (sales, production
planning, product integrity, design, tech) to ensure high quality products meeting •Manage sourcing strategies
target market and licensor expectations. and price negotiations to build
•Grow strategy and vision for new product while conducting market research, product line that that aligns
analyzing sales, and gaining market knowledge to ensure all consumer needs are with company quality standards
met while developing into innovative and brand right product. and goal margins
Aug 2017 — Sep 2018
Product Manager, OshKosh B'Gosh · Goldbug
•Manages and distributes all product documentation encompassing linesheets, •Consumer and competitor
design packs, sales presentations, sample and component approvals, and packag- analysis
ing.
•Understand and articulate client needs while communicating all product plans •Management of physical prod-
and results to applicable audiences. uct lifecycle
•Style level forecasting and assisting with capacity planning
•Travel to meet with clients as well as licesnsee buying and design teams •Management of strategic
partnerships both internally
Jan 2016 — Aug 2017
Associate Product Manager, Carter's · Goldbug
licensees, and retailers
•Managed select product categories and participated in the line development
from briefing to launch. •Trend forecasting
•Organized and managed all samples and components; create development files, spreadsheets, and sales presentations. Accomplishments
Feb 2015 — Dec 2015
Merchandising Assistant, Carter's · Goldbug
photoshoots to help build and
•Managed packaging development and integrity of all existing packaging. maintain brand image
•Reviewed and managed development components and samples as well as all
sales and account samples. •Implemented focus group to help
enhance and set apart a product
Activity
Education history
Colorado State University
Bachelor of Science | 2010 - 2014
