Luke Walsh
Newport Beach | United States
Skills
No information
Interests
No information
Industries
Lifestyle
Outdoor
Surf
In my own words
— LukeExtensive sports marketing and global brand marketing experience Contains a deep knowledge of all facets of marketing, while working in both corporate and entrepreneurial environments Strong enthusiasm for executing high level creative projects that deliver 360 marketing plans Ten years of experience working with professional athletes and in deadline-driven organizations Eight years of experience working with events both on a regional and global level High knowledge of the action sports industry
Trajectory
Feb 2011 — Jun 2015
Sports Marketing Manager · Oakley, Inc.
-Develop marketing strategies/plans to best represent the brand and athletes
-Negotiate high level athlete contracts in the best interest of the brand
-Produce and develop movies, commercials, and other marketing assets
-Manage athlete budgets, travel schedule, and media relations
-Consultant for event tactics and deliverables
-Organize and execute photo/video content building activations
-Manage athlete product placement and media exposure
-Deliver marketing assets across all platforms
-Scouting and aligning the brand with athletes best in class
Activity
Education history
University of Hawaii
Bachelors | 2005 - 2009




