Lisa Hodkoski

Oversaw digital programming, project timelines, client communications, and social media deliverables for health and wellness account at creative communications/PR agency. Liaison between internal creative teams and senior leadership with external client teams and partner agencies. Assisted with marketing research. Compiled competitive reports. Handled complex calendaring, scheduled meetings, and client presentations. Drafted and distributed thorough meeting recap notes. Proofread presentation and PR decks. Used Asana and Slack project management and communication tools.

Trafficked copy instructions and assets for national and local television and radio campaigns for a broad advertising client roster. Managed multiple complex accounts in a fast-paced, deadline-driven environment based on client objectives and changing business priorities. Collaborated cross-functionally with internal media buyers and planners as well as external client teams, creative agencies, and media distribution vendors, to ensure correct materials delivered and aired accurately and on schedule. Helped onboard and train new traffic team hires. Mentored and supervised direct report. —Senior Manager (previously "Supervisor"), Traffic at Amplifi - Dentsu Media US (4/2019 - 9/2021) —Senior Associate, Broadcast Traffic Ad Operations at Carat then Amplifi (11/2014 - 4/2019) —Associate, Broadcast Traffic Ad Operations at Carat (6/2013 - 10/2014) —Traffic Coordinator at Carat – freelance through The Creative Group/Robert Half – (8/2012 - 6/2013)

Coordinated, assembled, and distributed marketing and presentation packages to music, recording, and publishing industry clients for RIAA-certified gold and platinum awards design studio. Updated sample binders and pricing guides for custom framing business. Organized and streamlined filing system. Covered sales team during planned absences as well as staffing transitions. Assisted business owner day-to-day as well as sales, production, and bookkeeping staff as needed.

Utilized WideOrbit media trafficking software to implement copy instructions for 2 television stations and 6 radio stations serving Southwest Florida. Coordinated receipt of necessary materials and copy direction with advertisers, sales executives, media and creative agencies. Worked closely with Traffic Director and Master Control to ensure all materials were submitted accurately for daily broadcast logs. Provided comprehensive coverage for both TV and Radio Continuity Director desks during medical leave and vacation absences. Stations: WINK-TV, WXCW-TV, WINK-FM, WINK-AM, WARO-FM, WTLT-FM, WFSX-FM, WTLQ-FM

Provided coverage for product sample coordinator (my former staff job) at off-site photography studio for Macys.com Home. Managed workflow of retail product samples between photo studios, location shoots, corporate headquarters, and vendors, for ongoing, high-volume e-commerce projects. Maintained and organized props assortment for stylists. Assisted art directors, stylists, producers, and photography crew on and off set with the preparation and execution of ongoing high-volume photo shoots for major retailer.

While assisting with family elder care, worked as restaurant server and on freelance projects.

Managed workflow of retail product samples at off-site photography studios for Macys.com (mostly for Home; assisted on Fashion as needed). Facilitated and tracked product samples between photo studios, location shoots, corporate headquarters, and vendors for ongoing high-volume e-commerce projects. Assisted art directors, stylists, producers, and photography crew on and off set with preparation and execution of ongoing photo shoots for major retailer. Maintained and organized props assortment for stylists. Contributed concepts for seasonal special projects. Attended and participated in style-out meetings with merchandisers and buyers to align on each project cycle.

Staffing agencies: Lerner Cumbo & Associates, Memorial Sloan-Kettering Cancer Center Temporary Employment Service, First Choice Staffing, ASA Personnel, The Supporting Cast, NYCTEMPS Assignments included organizations such as: Cosmetic Executive Women, Bloomingdale's, Memorial Sloan-Kettering Cancer Center Clinical Genetics Service, Flag Luxury Properties, Marsh & McLennan, Segal Company, Weitz & Luxenberg, William Mercer

2/2001-5/2001: Digital Artist (previous role was renamed after corporate reorganization but remained same responsibilities) 2/2000-1/2001: Assistant Art Director-Home Responsible for direct mail catalog production including creation and revision of electronic mechanical files and presentation comps, art and file release, and corrections to printer. Attended style-out and planning meetings to review each catalog project cycle. Assisted with troubleshooting technical issues with hardware and software. 6/1999-1/2000: Production/Creative Assistant Served as assistant to the VP of Advertising and Catalog Production.

Managed daily operations for nonprofit cultural organization and historic landmark building including: fundraising, communications, tour calendar management, guided drop-in tours, special events, gift processing and donor acknowledgment, bookkeeping assistance, plus proofreading of grant proposals and marketing/printed collateral.

Responsible for project, executive, and administrative support of museum exhibition and program planning consultancy. Helped prepare and proofread materials including proposals, presentations, and reports. Coordinated complex calendar and travel arrangements. Handled client billing and processing invoices. Assisted with tax filing preparation.

Provided overall fundraising and membership support to External Affairs department. Assisted with preparation, proofreading, and submission of grant proposals and funder reporting. Maintained donor and member databases. Served as on-site staff support at special events.

Membership Assistant for Smithsonian's National and Resident Associate Programs. Supported detailed donor functions and programming of the James Smithson Society and Young Benefactors membership groups. Served as on-site representative at member events and fundraising galas. Maintained and updated membership databases and donation records; promptly processed donor acknowledgments. Compiled entry summaries of annual James Smithson Society Awards submissions for panel review.