Kingsley Aarons

Collaborate with a high-performing, world-class, diverse creative team. Ensure creative and best practices for various media are met. Participate in Ideas sessions, bringing a unique perspective. Develop unique creative solutions across the many print and digital media formats across our client portfolio. Develop branding and visual standards for clients. Work with the New Business team on building presentation materials.

o Work with the team to develop the overarching global graphic direction / look and feel of the Billabong men’s brand o Go to Market creative deliverables o Photo shoot briefs o Logo usage guidelines o Sales catalogs o Marketing books o Studio and location photo shooting o Windows Displays / POP design o Animated Gifs for social media and emails

Designed & managed all printable tees Worked closely with Merchandisers & Developers to ensure highest quality and accurate tech packs Market research trend analysis consisting of global key account shopping, trend sites, social media, events, etc. Maintained seasonal looks that resonate with the Oakley customer to issuer sales growth YOY. Designed textile and surface graphics including boardshorts & lifestyle wovens. Managed 3 other graphic designers & several freelance designers.

Designed and developed top selling knits and tees. Designed and layout of catalogues, look books, ads, POP, and packaging.

Created and produced the brand’s visual image and look for both men’s and girl’s apparel through graphic design and photography. Developed visual campaigns for use in core and mainstream advertising. Produced in-store, special events, product and marketing materials. Created high impact graphic images that was visually stimulating and effective in promoting the brand’s lifestyle and product. Designed and managed all snowboard and wakeboard graphics.