Kim Deichmann

Kim Deichmann

Founder, Owner, and Art Director · Grovegraphix.com

Laguna Niguel, CA

In My Own Words

I began my career in graphic design after graduating from California State University, Long Beach, with a Bachelor of Arts in Illustration. Surrounded by the surf industry in sunny SoCal, I went to work for iconic surf brand Ocean Pacific, better known as “O.P.” There I gained an incredible appreciation for color and its ability to engage and move customers.

My career with O.P. later took me to England, where I headed up the company’s art department for four years. This work experience in Europe significantly improved my understanding of the world market and how graphic design plays an integral role in international branding.

From OP, I went on to become an Art Director for Burger King International, working closely with the company’s offices in the United Kingdom, Latin America, and Australia designing all their graphics for their overseas franchises.

Finally, in 1998, I started Grove Graphix (a design studio) in Laguna Hills, California. Since then, I have specialized in graphic design, web design, corporate identity, branding, brochures, advertising, packaging, and marketing for a large variety of clients and brands.

Specialties: • Over Thirty years of experience in Graphic Design and B.F.A. in Illustration. • Expert in Photoshop, Illustrator, and Dreamweaver. • Four years of European work experience in Design and Illustration • Packaging, P.O.P., and Web Design specialist.

I welcome the opportunity to discuss your needs.

Work Experience

Founder, Owner, and Art Director

Grovegraphix.com

1998 – Present

Packaging Designs for Nestlé, Guess Jeans, Determinacy Cosmetics, and Quiksilver. 50+ Websites Branded, Designed, and Developed Point of Purchase Displays, Posters, and Promotional Items Brochure Design, Collateral, Sales Sheet, and Other Printed Material Company Branding and Logo Designs

Art Director

Alcone Marketing Group

1996 – 1998

Art Director Burger King Europe, Australia, and Latin America. Develop graphics, branding, and layouts for logos, websites, banners, banner stands, point of purchase displays, packaging, and printed materials.

Graphic Designer

B.U.M. Equipment

1991 – 1996

Develop graphics and layouts for product launches, company logos, branding, and printed materials, textile designs, apparel graphics, and packaging design.

Art Director/Graphic Designer

Ocean Pacific Europe, Greater London, U.K.

1988 – 1991

Brand development for Op Europe for Surf, Snowboard, and Ski Wear in the U.K. Designed graphics for brand apparel, packaging, and advertising. Managed a team of graphic designers.

Education

Bachelor of Fine Arts

California State University Long Beach

1983 – 1987

Bachelor of Fine Arts

Interests

SailingSnowboardingSkiingSurfingSwimmingVolleyballWaterpoloTavelCalifornia state university long beach

Industries

BikeFashionLifestyleOutdoorSkateSnowStreetwearSurfSwimWake

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