In my own words
— KeithGraphic designer and photographer driven by a passion for outdoors and how design interacts within that space.
Trajectory
Feb 2020 — Now
Graphic Designer · Lensbaby
Responsible for all graphic components of brand story telling, social media, web and digital platforms. Successfully led the creative direction for the product launch of the Velvet 28 while hitting multiple KPIs and ROI goals. Key player in the production, design and conceptualization of Lensbaby.com to lead to all time sales numbers for Ecommerce.
May 2017 — Now
Freelance Designer · Wallach Design Co
Brand development, web design and photography clients include Lensbaby, Airstream, DJ Topshelf, Cipactli, Bottle Bros, Mattress Lot, Valley Dance Academy and Les Gold Music.
Sep 2019 — Feb 2020
Graphic / Digital Designer · The ProActive Sports Group
Manage, create and maintain all websites for Proactive. Conceptualize, design and execute print and digital ads, sell sheets, brochures and catalogs. Responsible for the social strategies, content and maintaining brand voice.
Mar 2019 — Sep 2019
Graphic Design and Social Marketing Coordinator · Stash Tea Company
Manage package, print and digital design in house while collaborating with agencies on our new ad campaign. Create strategy and assets for all Stash social media accounts. Find collaborating brands and partners to elevate the Stash brand while maintaining the Stash brand guide. Responsible for email marketing campaigns from strategy, design and implementation while hitting KPI's of the Ecommerce department.
Feb 2019 — Feb 2019
Freelance Graphic Designer · Evolve Collaborative
Feb 2019 (1 month)
Worked with a senior designer to develop a brand book brochure for a financial institution in Hawaii. The
publication was 38 pages and I made a set of hand water colored icons.
Apr 2018 — Jan 2019
Graphic Designer · Meriwether Group
Brand development, design, strategy, photography and web development for clients such as Airstream, Ariat, Naked Winery, Capital Pacific, etc.
May 2016 — May 2017
Editor in Chief · The Pacific Index
Managed a team of staff writers and content editors to execute a bi-weekly newspaper. Reviewed article ideas and oversaw all aspects of design.
Feb 2016 — May 2017
Graphic Design Intern · MarCom Pacific University
Worked in a team to make creative, unique and brand unified posters, flyers and other means of design.
Assisted in creating the direction for the Performing Arts Series held at Pacific University.
Activity
Education history
Pacific Northwest College of Art
Bachelor of Fine Arts | 2016 - 2018
Pacific University
Two years of study | 2013 - 2015
