Keith Wallach
Freelance Designer · Wallach Design Co
Warrenton, ORIn My Own Words
Graphic designer and photographer driven by a passion for outdoors and how design interacts within that space.
Work Experience
Freelance Designer
Wallach Design Co2017 – Present
Brand development, web design and photography clients include Lensbaby, Airstream, DJ Topshelf, Cipactli, Bottle Bros, Mattress Lot, Valley Dance Academy and Les Gold Music.
Graphic Designer
Lensbaby2020 – Present
Responsible for all graphic components of brand story telling, social media, web and digital platforms. Successfully led the creative direction for the product launch of the Velvet 28 while hitting multiple KPIs and ROI goals. Key player in the production, design and conceptualization of Lensbaby.com to lead to all time sales numbers for Ecommerce.
Graphic / Digital Designer
The ProActive Sports Group2019 – 2020
Manage, create and maintain all websites for Proactive. Conceptualize, design and execute print and digital ads, sell sheets, brochures and catalogs. Responsible for the social strategies, content and maintaining brand voice.
Graphic Design and Social Marketing Coordinator
Stash Tea Company2019 – 2019
Manage package, print and digital design in house while collaborating with agencies on our new ad campaign. Create strategy and assets for all Stash social media accounts. Find collaborating brands and partners to elevate the Stash brand while maintaining the Stash brand guide. Responsible for email marketing campaigns from strategy, design and implementation while hitting KPI's of the Ecommerce department.
Freelance Graphic Designer
Evolve Collaborative2019 – 2019
Feb 2019 (1 month) Worked with a senior designer to develop a brand book brochure for a financial institution in Hawaii. The publication was 38 pages and I made a set of hand water colored icons.
Graphic Designer
Meriwether Group2018 – 2019
Brand development, design, strategy, photography and web development for clients such as Airstream, Ariat, Naked Winery, Capital Pacific, etc.
Editor in Chief
The Pacific Index2016 – 2017
Managed a team of staff writers and content editors to execute a bi-weekly newspaper. Reviewed article ideas and oversaw all aspects of design.
Graphic Design Intern
MarCom Pacific University2016 – 2017
Worked in a team to make creative, unique and brand unified posters, flyers and other means of design. Assisted in creating the direction for the Performing Arts Series held at Pacific University.
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