Katharina Redelberger
Marketing Team Lead · YAVEON AG
In My Own Words
I am a result driven professional with a proven track record in delivering an outstanding and unforgettable customer experience – the key to long-term customer advocacy, repeat business, and revenue growth. With extensive B2B experience across various sectors of fast paced and highly competitive industries, I have developed an uncanny sense for clients’ needs and establishing a valuable and loyal bond with business partners of all cultures. With a heart for people, personal growth and the plain act of creating a positive impact on my surroundings, I am deeply motivated by a forward-moving environment and put special focus on leading employees and guiding clients as humans first. Be remarkable. Be kind. Be brave.
Work Experience
Marketing Team Lead
YAVEON AG2018 – Present
Leading the marketing team, driving sales & creating magic through buyer persona targeted content, campaigns and events for mid-sized businesses in a niche market in the DACH region. I am the direct report to the executive board and am honored to be part of the managment team who influences future decisions and actions of YAVEON.
Sales Associate
DRYKORN2014 – 2018
Used my friendly and open-minded personality to proactively build customer relationships in order to create repeat business and provide an unforgettable customer experience.
Digital Marketing Specialist
YAVEON AG2016 – 2018
Increased online interaction by 300% with implementing a long-term content strategy as well as a complete website relaunch. Bringing all departments together by regular meetings, knowledge exchange and constant re-evaluations of campaigns has been the single most-important factor of success.
Key Account Manager
Primagas GmbH & Co. KG2015 – 2015
Served as a human connection between Marketing and Sales to drive propane revenue in the B2B and B2C market. My tasks included large-scale presentations to partners, sales appoinments, lead management and trade show respresentations.
Account Specialist
Mediagistic, Inc.2013 – 2014
Serviced a client base in a region in North America that generated over $ 2,000,000 in annual revenue. I worked closely with internal departments to ensure the success of the planned campaigns, had full responsibility for direct customer service as well as all aspects of the campaign work including planning, placing and trafficking media buys.
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