Fashion Brand Leader + Certified Life Coach | Empowering Brands and People to Thrive!!!

Fashion & Apparel

Passionate sales and brand strategist with 15+ years elevating lifestyle brands and a deep personal connection to active sports culture. As a dedicated runner , I understand the intersection of performance, community, and authentic brand storytelling that drives consumer loyalty in the active sports market. Core Strengths: ✦ Community Building - Expert at creating authentic connections between brands and consumers ✦ Performance Marketing - Proven ability to drive results through strategic relationship building ✦ Brand Storytelling - Specializes in translating brand values into compelling market narratives ✦ Strategic Partnerships - Established track record building distribution networks and retail relationships ✦ Team Leadership - Jay Shetty certified coach who empowers teams to achieve exceptional performance

Seasoned executive with 15+ years in the fashion industry, renowned for transforming brand identities and driving multi-million-dollar revenue growth. 

Skilled in orchestrating global showroom operations, strategic partnerships, and innovative GTM strategies, I excel at turning creative vision into measurable outcomes


2 4 4 8 AGENCY specializes in :
Brand Building // Business Development // Distribution // Merchandising // Retail + Wholesale Sales Strategy


Client list :
Active Cashmere, Lost Daze, NSF clothing, Stampd, Mimi Prober, Brandblack, Vis a Vis, Parrish LA, Suicoke, ICONS, Journal, number 288, The White Briefs.

Founder // President of Sales + Business Development

As a coach, my mission is to help entrepreneurs and business owners like you unlock your full potential and step into the vision you’ve always had for your business and life. 
I understand the challenges that come with building a brand that is true to who you are, and I am here to guide you every step of the way toward achieving your goals with confidence and authenticity. 

My coaching focuses on: 

Entrepreneurial Authenticity: Stay true to your authentic self while navigating the complexities of business growth. 
Confidence Mindset: Develop a growth mindset with strategies that empower you to thrive personally and professionally. 
Go-to-Market Strategy: Design and implement effective strategies to successfully launch and position your brand in the market. 
Personal Style Development: Cultivate a personal and professional brand that reflects your true self and resonates with your audience. 


"Whether you are looking to refine your personal brand or accelerate your business growth, I am here to support you in making confident, strategic decisions that align with your values and goals."

 -Justin Keller 
www.coachjustinkeller.com

Life Coach

This allows me to further guide and educate my small business and entrepreneur clients on how to holistically approach financial wellness and balance.

Financial Planning 

Led vertical brand expansion at NSF Clothing, launching flagship retail store, streamlining fulfillment logistics, and improving omnichannel integration. 

Advised executive leadership on brand positioning, retail performance, and sales optimization strategies - enhancing customer experience and increasing operational efficiency. Directed cross-functional teams across DTC and B2B channels, strengthening brand perception and accelerating growth across wholesale partnerships. 

Oversaw retail experience rollout and internal training to ensure alignment with core brand identity and customer journey goals.

Vice President of Wholesale + Retail

Sales Director

Wholesale Director

Wholesale Sales Manager

Account Executive - Sportswear and Footwear North America

Owner, Malakye.com

Co-Founder / CEO

🚨 IT&#39;S HAPPENING 🚀Pre-orders for The Wholesale Playbook™ start TODAY! 16 sections and 150+ pages of heart, soul, blood, sweat, tears, late nights, couch-bound weekends, carpal tunnel risk, and brain fatigue, all poured into one comprehensive guide. Backed by 20+ years of industry experience working with global brands, emerging founders, and every operational mess in between. Born out of frustration that brands could be doing wholesale better, more efficiently, and with way less chaos. There were no best practices, so I created them. Then I realized: new brands could skip the mess entirely. They just need the right resource. Enter: The Wholesale Playbook™: A Step-by-Step Guide to Entering and Growing in Wholesale Pre-sale starts TODAY 🎉 ✅ $100 savings ✅ Bonus section: Women&#39;s Business ✅ Delivered to your inbox 10/6/2025 This isn&#39;t just for wholesale newbies. Even if your brand thinks it has the process down, I promise there are sections they can learn from. I&#39;ve seen it with every brand I&#39;ve worked with. Whether you&#39;re launching your first collection or already in major retailers, this playbook walks you through every stage, from brand positioning and product segmentation to assortment planning, pricing, sales reporting, and the operational systems most brands overlook (and everything in between). Tag or share with anyone stepping into wholesale - or looking to do things differently. Let&#39;s raise the bar so more brands come in prepared, sales can focus on selling, and have processes in place that make life easier for everyone. Thank you for coming to my TED Talk ;) Get all the details and pre-order here: <a target="_blank" rel="noreferrer" href="https://lnkd.in/gcH8tcPd">https://lnkd.in/gcH8tcPd</a>

Malakye is the most consistent thing in my life and has been for a couple decades now. Do you like the new site? What can we add? What can we change. You're welcome to say anything. You won't hurt my feelings. And I welcome your honesty and thoughts.

Premier Graphic Design Professional | Branding Expert | Illustrator | Fashion & Apparel Designer | Packaging Designer | Marketing, Advertisement, & Print Design Specialist | Vector Art Maven | Visionary

Tyler Adler

Fashion & Apparel Designer / Textiles & Print Design

Petra Bender

Fashion Community Liaison 

Sigs Bohlig

Apparel Designer

Zenas Butterfield

Creative Director | Apparel Designer | Brand Architect | Bridging Storytelling & Product Innovation

Brenda Castañeda

Senior Fashion Designer Based in Los Angeles

Ke Castro

Ken Coffey

Fashion Merchandising Major at California State University, Long Beach. Model.

Jacob Kuiper

Fashion and Technical Deisgner

Kirk Linn

Apparel Design & Development

Rohan Malik

Global Product & Merchandising Professional | Driving Product Innovation, Consumer-Centric Assortments & Brand Growth in Apparel & Accessories

Aaron Martinez

Administrative, Customer Satisfaction, and Apparel Industry Professional

Dallas Mysse

Freelance Fashion Designer

Lathy Ostrowski

Creative Director + Graphic & Apparel Designer

Andrew Sarnecki

Global Leader in Footwear Innovation & Commercialization | Technical Development | Quality & Cost Management | Athlete Collaboration

Keith Sedgwick

Senior Design Lead- Sportswear & Performance Apparel

Marilia Sio

Fashion Designer

Terrell Willis

WOMENS DESIGNER

kelley schweers

CEO - Tormenter Lifestyle Brand Apparel & Surf Hard Goods

Dave Adams

GM Sourcing Apparel and Licensing

Abby Allen

Apparel Designer at The North Face, a VF company

Roxi Brown

Graphic Fashion Designer

Ricardo Ferreira

Illustrator & Apparel Designer

Ry Foat

Student - Apparel Technical Development

Julian Ford

VP Apparel | Design, Development, Merchandising  | Active, Swim, Lifestyle Apparel 

Erin Garrett

Fashion Designer 

Chantal Goethals

AFA (Apparel, Footwear, Accessories) Oakley and Costa 

Paul Hinson

Justin Keller is a Fashion Brand Leader + Certified Life Coach at 2 4 4 8 AGENCY in Los Angeles, California.

Justin Keller

Justin Keller

Justin Keller

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