Justin Blumer
Art Director · Spike Brewing Equipment
Boston, MA
In My Own Words
Creative of visual and illustrative content, I establish and evolve brands, conceptualize campaigns, and create dialogue. I am in pursuit of creative expansion through design and multimedia experiences and experiments. Having worked for a valued bicycle company for five years, I am looking to extend my reach to build brands that push back against normality. I am eager to harness new design skills and processes in a collaborative workspace.
Work Experience
Art Director
Kohl's Corporate2018 – 2019
Art Director for Kohl's Concept Team. Leading and executing multi-channel projects for the Kohl's core brand, seasonal campaigns, and new initiatives.
Product Graphic Designer
Trek Bicycle Corporation2018 – 2018
-Lead graphic designer for apparel and helmets -Created prints and patterns for use across multiple product lines -Influenced and created a cross-category color palette to facilitate simplified merchandising at retail -Created all production design files and effectively communicated with vendors -Collaborated with vendors to create innovative graphic applications
Visual Designer
Trek Bicycle Corporation2013 – 2018
As visual design lead for both road and mountain categories at Trek Bicycle, I concept and create to help evolve the brand through digital, print, and environmental executions by collaborating with content creators and brand managers to deliver a holistic story. -Adapted to and lead visual representation of road, mountain and Project One brands -Coordinated numerous successful international product launches -Facilitated launch campaigns from conception through the event finish -Collaborated with photographers and provided art direction for photo shoots -Helped shape subtle and significant variations in each specific category and campaign
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Activity
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