Joshua Barney
Creative Director · Turner Suspension Bicycles Inc.
Wildomar, CA
In My Own Words
Over the last decade I have worked at two high-end full-suspension mountain bike manufacturers. Although they are both relatively small companies, in both cases their image is internationally recognized as being 'larger than life'. Given as such an expansive potential for readability and understanding is always present, it has been very important to unify the public image to solidify the impression of the brand. Using strategic design, SEO management, social media marketing, and graphic design as tools to reinforce their prospective company image. I believe my background speaks for itself as I have extensive experience with print, web and product design; which includes web development [ www.turnerbikes.com ], printed collateral, branding, clothing, and much more as each project presents new challenges to be solved. Good design is a honed balance achieved from analytical resolve and original resourcefulness which is capable of portraying the passion that we are all driven by.
Work Experience
Creative Director
Turner Suspension Bicycles Inc.2007 – Present
Responsible for all creative needs which includes; • Determining the best way to visually represent Turner bike's identity online and in print. • Design and manage company branding. • Design and maintain company website. • Responsible for graphic representation on bike models and graphic precision maps. • Design company catalogs, brochures, posters, advert. material, bike decal kits, and all collateral. • Photography and Photography Direction, involving bike models and other company products.
Creative Director
Intense Cycles Inc.2004 – 2007
In charge with determining the best way to visually represent Intense Cycles's identity online and in print. • Design and manage company branding. • Design and maintain company website. • Design company catalogs, brochures, posters, advert. material, bike decal kits, and such. • Photography, involving bike models and other company products.
