Aug 2021 — Nov 2023
Territory Manager · Sunrun Solar
Assisted management in sourcing and developing lead generation for the junior sales group.
Worked with accounts to ensure a smooth transition to solar power.
Assisted in hiring new business sales while building relationships with Costco and Home Depot
management groups.
Jun 2018 — Jul 2021
Sales Director All lines Outdoor · LOVEWELL
Established sales plans and product lines to be sold into wholesale and retail locations.
Structured and aligned the team strategically throughout the territory while refining the company image and value proposition with the sales team and customers.
In 8 months, built successful programs with Lowes, Home Depot, Walmart, Walmart/Sam's.com, Costco,
Menards, Hayneedle, Mills, Meijer's, Amazon, and Wayfair.
Evaluated the current sales organization and implemented necessary changes to ensure the sales group
had the right strategy, skills, and people. Built a high-performing sales culture through selection, training,
development, and recognition. Broadened the company's current perspective and strategy, including
forecasting and allocation of all products.
Jan 2013 — May 2018
VP of Sales AND Operations · REVERSE
Coordinated all sales, marketing, and operational plans for a revenue-driven manufacturing company.
Researched, developed, and executed a business plan from concept to design and manufacturing. Built and launched products worldwide within 2 years.
Created all sales and marketing strategies worldwide, including Sports, Food & Drug, Mass, Club, Online, Toy, Rental, Specialty, and direct-to-consumer.
Recruited and managed top executive staff and board of advisers while establishing all company policies and procedures.
Jun 2010 — Oct 2013
TOOLSHED Consultant · KONA BAR
Established sales plans and built forecast and allocation plans for all product lines.
Hired and managed international teams of inside and outside sales representatives' groups and independents for each sales channel, including Club, Sport, Food & Drug, Hobby, and specialty markets.
Helped to build and increase current SKUs to expand the lines, assisting the design team with all packaging
concepts to meet all retail channel requirements.
to assist companies with sourcing and manufacturing to help with margins. Worked with the team to bring companies into the public arena while hitting sales forecasts.
Sep 2006 — Apr 2010
Responsible for building all sales channels worldwide.
Built a sales organization that secured orders with major Sporting Goods, Mass, Toy, and Specialty accounts such as Walmart, Target, TRU, KB Toy, Costco, TSA, Big 5, Modell's, Dicks, Sport Chalet, QVC, HSN, Forzani
Group, Marti, InterSport to Decathlon in Europe.
Helped to recruit a solid management team and distribution process to accommodate growth for the organization. Worked with marketing and helped establish a grassroots program while managing product
development and design to match the needs of new and existing customers.
Feb 2001 — Feb 2005
Director of Sales Licensor of Quickdraw Camping Elemenohpee Challenger · TUNED IN SPORTS
Responsible for five brands of products from sales operations and sourcing to distribution worldwide.
Sourced and built products through factories in Asia & Mexico while hiring all manufacturer representatives.
Supervised internal sales managers and customer service representatives.
Helped source production facilities, driving down overall costs company-wide.
Aug 1997 — Jan 2001
National Sales Manager · 360
(Acquired by a larger organization)
Supervised all international and domestic sales groups and Distributors.
Hired and coordinated all distributors and manufacturer's sales reps worldwide. Assisted in all marketing
operations while procuring orders from domestic and international mass-market and toy accounts (i.e., Target, Toys R Us, KB Toys, Walmart, Costco).
Assisted the President with purchasing this and achieved higher profit margins.
Secured two major licensing agreements, one of which is a skate line that helped increase the category by
30%. Developed forecasting and allocation systems that enabled production to meet all sales demands.
Dec 1994 — Jul 1997
Regional Sales Manager ·
MATTELManaged sales and marketing of major accounts throughout the western United States.
Controlled all forecasting and allocation within 9 million-dollar territories.
Assisted over 30 field representatives and distributors with training and all sales programs.
Developed and implemented programs and product allocation to distributors exceeded sales goals
by 18%.
Achieved 102% of profits in 1996 with a 48% defective rate on current goods produced.
Assisted the marketing department in implementing new products, increased profits in the category by 28%
Mar 1987 — Nov 1993
National Sales Manager · COVERBIND
Managed all sales of office product equipment to Fortune 500 companies, Financial 1000, Universities, and government agencies.
Managed all major account salespeople, key dealers, manufacturer's representatives, and distributors.
Controlled sales budgets for staff and advertisement, increasing dollar volume by 35% while maintaining an
expense budget. Increased market penetration by 48% through restructuring the territory. Top manager and sales team for 4 consecutive years.
