Jennifer Broek
International Licensing Manager
Santa Monica | United States
Skills
No information
Interests
No information
Industries
Fashion
Lifestyle
Streetwear
Swim
In my own words
— JenniferManage and direct all growth strategies, initiatives and product development process to drive brand vision and global compliance.
Support all Guess brands simultaneously through category management.
Trajectory
Sep 2013 — Now
International Licensing Manager · GUESS?, Inc.
Develop assortments for retail and wholesale distribution in South Africa, Africa, Australia, New Zealand and the Philippines
Work closely with licensees to ensure all training and development, marketing, social media, advertising and PR strategies are met
Ensure retail development, product development and visual execution is in conjunction with brand standards
Direct multiple businesses simultaneously through supportive judgement, growth direction and management of product assortments to increase sales
Communicate direction and brand integrity from corporate to all partners
Manage a team of account executives and coordinators
Activity
Education history
University of Northern Iowa
BA | 2001 - 2005
