Jeneille Ancheta
Brand Marketing Ninja · The Annex
LONG BEACH, CA
In My Own Words
An avid traveler, sports enthusiast and craft junkie, I keep a well balanced life, thrive on new endeavors, and enjoy working with creative people in a art/fashion focused environment.
Work Experience
Brand Marketing Ninja
The Annex2014 – Present
• Ongoing advisor/consultant since 2014 in brand strategy, marketing initiatives + partnership opportunities • Developing potential distribution channels + licensing relationships • Managed brand shows and activations (both b2b + b2c
Partnerships/Marketing
Rastaclat, LLC2017 – 2022
- Spearhead all partnership initiatives within brand standards - Lead liaison in influencer marketing - Manage and execute creative campaigns through marketing initiatives + shoot production
Field Agent
Archrival2017 – 2018
• adidas Brand Ambassador to key selling doors + promote sell-through marketing campaigns • Provide + execute visual merchandising strategies
Brand Manager
FAM Brands2016 – 2017
• Directed sponsor/partnerships with brands Marika + Zobha • Created capsule collection development + marketing strategies • Developed media relationships by integrating social media platforms + lifestyle influencers
Wardrobe Stylist
AwesomenessTV2014 – 2016
• Lead stylist for vlogger series (Betch, DreamWorks, Sleep Tight) • Collaborated with client + talent for creative wardrobe content
International Project Manager
Hudson Jeans2013 – 2014
• Lead project manager on private label for international distributors • Forecasted web sales, budgets, and contributed to product launches
Ecommerce Merchandiser/Project Manager
Mighty Fine Inc.2011 – 2013
• Collaborated with clients in collection development + pop culture trends • Directed retailer/licensor relationships through seasonal campaigns on social media platforms • Developed creative representation at industry trade shows, markets + events
Account/Marketing Manager
Jenny Han2008 – 2011
• Managed accounts from specialty, majors + flash sites • Provided client service + marketing campaigns for PR channels
Marketing Manager
Goldenbleu2006 – 2008
•Provided account management to specialty stores (Amazon, Shopbop, Revolve, Zappos) major department stores (Neiman Marcus, Nordstrom, Saks) and off pricers (Billion Dollar Babes, Loehman’s) •Provided client service including return authorization, accounting inquiries and purchase order management •Worked with marketing team to develop company website and e-commerce •Promoted brand awareness with press in publications, television, celebrity clientele, and sale events
Account Executive
Sephora.com LLC2006 – 2006
•Placed direct orders for clients and provided consultative product advice •Worked with marketing to develop and implement print/online promotions
Visual Merchandiser
Gap Inc2005 – 2006
•Concepted and created brand-appropriate window and in-store displays •Assisted merchandisers and corporate stylists to ensure brand integrity
Intern
Nordstrom Product Group2002 – 2002
•Assisted Brass Plum product development team on Spring/Summer collection •Aided in sampling, production, and presentations for the buying team
Education
Interests
Industries
Activity
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