Jamie Storrs

Jamie Storrs

Senior Director of Communications · Peak Resorts

West Dover, VT

In My Own Words

A high tech and outdoor sports public relations professional looking to leverage experience and industry contacts in an in-house marketing and communications position, to help develop, distill, and shape the conversations people are having about your brand, from the inside out, and help drive success through direct-to-consumer outreach.

Work Experience

Senior Director of Communications

Peak Resorts

2018 – Present

PR, Communications, Content Marketing, & Social Strategy for Peak Resorts. Developing, curating, and distributing content, on-brand messaging, and crisis comms for a quarter-billion-dollar, publicly-traded company, along with its 17 resorts, 72 social accounts, and 10,000+ employees, across the Northeast, Midatlantic, and Midwest.

Communications Manager

Mount Snow Vermont

2016 – 2018

Overarching PR, communications, social media, and content development for Peak Resorts' flagship brands: Mount Snow, Carinthia Parks, and other resorts on a project basis. Facilitated, developed, and delivered earned and paid media, crisis comms, and messaging resulting in media placements across outlets from local papers to the Wall Street Journal, Good Morning America, and beyond. -Promoted to Sr. Director of Communications at Peak Resorts.

Senior Account Executive

fama PR

2014 – 2016

Account management, public relations strategy, and crisis management for a revolving stable of 4-6 clients in the tech industry (including both hardware and software in the B2B and B2C markets from startups to billion-dollar, publicly traded companies). -Promoted to Senior Account Executive from Account Manager.

Account Manager

Terra Public Relations

2011 – 2014

Account management, public relations strategy, and crisis management for a revolving stable of 5-7 clients in the outdoors sports industry with a focus on gear. Brands spanned categories and sizes from small ski startups to global names such as Eagle Creek & Ortovox. -Promoted to Account Manager from Account Executive

Education

BA

Colorado College

2003 – 2008

BA

Interests

Outdoor sports and lifestyle brand development and storytelling.

Industries

FishingLifestyleOutdoorRunSnowStreetwearTechTriathlonHealth & Fitness

Activity

Recent posts, comments and shares.