Jamie Storrs
Senior Director of Communications · Peak Resorts
West Dover, VT
In My Own Words
A high tech and outdoor sports public relations professional looking to leverage experience and industry contacts in an in-house marketing and communications position, to help develop, distill, and shape the conversations people are having about your brand, from the inside out, and help drive success through direct-to-consumer outreach.
Work Experience
Senior Director of Communications
Peak Resorts2018 – Present
PR, Communications, Content Marketing, & Social Strategy for Peak Resorts. Developing, curating, and distributing content, on-brand messaging, and crisis comms for a quarter-billion-dollar, publicly-traded company, along with its 17 resorts, 72 social accounts, and 10,000+ employees, across the Northeast, Midatlantic, and Midwest.
Communications Manager
Mount Snow Vermont2016 – 2018
Overarching PR, communications, social media, and content development for Peak Resorts' flagship brands: Mount Snow, Carinthia Parks, and other resorts on a project basis. Facilitated, developed, and delivered earned and paid media, crisis comms, and messaging resulting in media placements across outlets from local papers to the Wall Street Journal, Good Morning America, and beyond. -Promoted to Sr. Director of Communications at Peak Resorts.
Senior Account Executive
fama PR2014 – 2016
Account management, public relations strategy, and crisis management for a revolving stable of 4-6 clients in the tech industry (including both hardware and software in the B2B and B2C markets from startups to billion-dollar, publicly traded companies). -Promoted to Senior Account Executive from Account Manager.
Account Manager
Terra Public Relations2011 – 2014
Account management, public relations strategy, and crisis management for a revolving stable of 5-7 clients in the outdoors sports industry with a focus on gear. Brands spanned categories and sizes from small ski startups to global names such as Eagle Creek & Ortovox. -Promoted to Account Manager from Account Executive
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