Jake Morello
Marketing Specialist · Superior Koi and Goldfish, Brock Dickey
Irvine, CAIn My Own Words
Qualified marketing specialist with three years of experience in website management, digital marketing, and graphic design. Strong creative and analytical skills. Team player with an eye for detail.
Work Experience
Marketing Specialist
Superior Koi and Goldfish, Brock Dickey2019 – Present
- Manages Shopify E-commerce store to improve user experience and ensure products are up-to-date - Creates email marketing campaigns with powerful imagery which has increased conversion rate from 1.2% to 2.7% - Designs email layouts and implements flows with Klaviyo to increase brand loyalty and attract potential customers - Identifies appropriate KPIs and reports key metrics from digital campaigns - Collects and analyzes web metrics such as visits, time on site and page views per visit
Sales Associate
Foot Locker2016 – 2018
• Helped customers locate products and checked store system for merchandise at other sites. • Engaged with customers to effectively build rapport and lasting relationships. • Educated associates on market trends and stayed up-to-date on forecasts.
Education
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