Holly Diamond
Sales Manager · Microduino, Inc.
WESTLAKE VILLAGE, CAIn My Own Words
Professional with over 18 years of experience in local, national and international sales, marketing and business development. A proven performer with strong work ethic who repeatedly exceeds sales goals. Solid marketing acumen with the ability to develop and execute a wide range of strategies to address customer’s goals. Understands the importance of establishing and maintaining strong positive customer relations. Excellent relationship building, networking skills. Takes initiative and exercises independent judgment to effectively complete multiple assignments under tight deadlines in a fast-paced and ever-changing environment. An effective problem solver with excellent written and verbal communication skills at all levels.
Work Experience
Sales Manager
Microduino, Inc.2019 – Present
Hired to grow sales online & in-store with major retailers for a line of STEM toys • Business development and sales & marketing strategy for start-up • Set-up and management of Walmart and Sam’s Club • In discussions with Apple, Costco, Target and Best Buy • Developing creative new channels in emerging new market
National Sales Manger
Vifa America2016 – 2018
Responsible for all sales activity for a line of high-end loudspeakers; Home, Design and CE • Developed business/sales strategy for introducing product to US market • Source and maintain key accounts: Amazon, Best Buy, Pottery Barn, Anthropologie • Increased new brand partners by 50% in 1 year • Customer Service and sale support • Manage all trade show activity and product placement in the US market • Manage PR agency, distributors and sales reps
VP, Supply Chain & Distribution Management
eMobile2013 – 2016
Consulting for International Sales Company specializing in Tech accessories • Identified and obtained new brand partners for Company to represent • Managed all brands, suppliers and distributors for Company • Developed website and packaging for Company’s brand • Performed retail channel distribution, merchandising and product placement for all brands • Increased new brand partners by more than 50%
Director Sales & Marketing
Virtual Neighbors2006 – 2013
Virtual Neighbors -a ($5M) International Distributor for Apple products • Made direct sales to Apple Stores in Northern Europe • Worked closely with manufacturers as their Official International Distributor • Developed and implemented marketing strategies with manufacturers • Developed and managed corporate website • Developed marketing strategies and rebate programs & promotions with vendors • Developed PR relationships with local, national and international trade media • Increased customer base by 30%.
Sales and Marketing Director
The Boppy Company1994 – 1997
National Sales and Marketing for a leading manufacturer of infant and children’s products. • Managed national accounts including mass merchants • Played a key role in landing Pottery Barn Kids and One Step Ahead accounts • Wrote all copy for packaging, website and marketing material • Improved product development and marketing using focus groups and surveys • Developed, trained and managed in-house sales team and 20 outside sales reps • Managed all aspects of public relations and national trade-show activity • Launched product into mass merchants including Target and Babies “R”Us which led to a 40% increase in customer base.
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