Helena Guglielmino

Writer

2021 – Present

Serving outdoor and literary publications vulnerable, first-hand accounts of how we interact with the environment, culture, travel, and mental health. Current Outdoor Columnist with Reno News & Review. Also published by Outdoors, Save the Redwoods League, Wide Open Spaces, Outdoors Unlimited, Whitelines Magazine, Broccoli, Full Pour, and more.

Copywriter

2021 – Present

Challenged to develop and implement copy to relate complex brand story and values of ethically produced clothing company across product descriptions and digital outlets like website pages and blogs. Responsible for content production, collaborating on digital campaigns and partnerships, and general support for the marketing department.

Assistant Fiction Editor

2023 – Present

Social Media Manager

2017 – 2020

Managed up to 10 social media accounts, including copywriting, content creation, account maintenance, and community outreach. Implemented and managed an influencer marketing program. Scouted talent and formed partnerships. Helped plan and create photoshoots. Major clients include Visit Truckee (Truckee, California), Hopes End Wine, and West Shore Tahoe.

Writing Intern

2017 – 2018

Worked independently to create 5 articles a week for a digital snow sports publication. Responsible for meeting deadlines, proofreading, finding associated media, and publishing. You can find a sample of my work below. https://snowbrains.com/104001-2/ https://snowbrains.com/six-women-challenge-convention-by-attempting-to-ski-across-antarctica/ https://snowbrains.com/the-hardships-of-making-snow-cost-reliance-environmental-impacts/ https://snowbrains.com/virtual-reality-makes-skiing-possible-disabled/

Event Coordinator

2017 – 2017

Helped Events Manager coordinate events, as well as planned events independently for up to 300+ attendees. Consistently delivered events that exceeded member's and attendee's expectations. Demonstrated organizational strengths and grew communication skills.

Interim Marketing Coordinator

2016 – 2016

Assisted North Tahoe Business Association with preparation and execution of its largest annual fundraiser, while they were going through a staffing transition. Duties included updating and maintaining the company's social media outlets and website, as well as minor event planning duties and coordination of vendors for the fundraiser.

Events & Marketing Intern

2016 – 2016

Communication with all parties involved with the association's Music on the Beach concert series, as well as maintaining and updating social media outlets for the event. Learned about event planning, copywriting, and general operations of non-profit operations.

Web Assistant

2015 – 2016

Efficiently completing tasks given, both in editing and posting original content to the school’s official website. Progressing knowledge of WordPress, html, and CSS, while sharping mass communication and presentation skills.

Business Department Intern

2015 – 2015

Assembled research, both primary and secondary, to assess whether the school should pursue a MBA program and to recommend specific details of the program. Independently created and adhered to a schedule. Responsible for the creation of a webpage, a Facebook page, and a LinkedIn page.

Bachelor’s Degree

2012 – 2016

Urban Trails: Reno

Urban Trails: Reno provides 42 hiking trails in and around local neighborhoods to introduce the hidden pockets of our beautiful, high desert home.