Heather Baker
Freelance Creative
Venice | United States
Skills
No information
Interests
Exploring new places
Visiting art shows
Outdoor activities such as hiking and camping.
Yoga everyday!
In my own words
— HeatherThe Focus | marketing : graphic art : photography : creative direction : magic California native creator of engaging art meant to inform the masses; where image is paramount and ‘cool’ is a moving target.
I combine imagery and design to tell a story without an obvious agenda. Take a spin through my world where visual graphics, timeless photography, typography, layout, and color all come to life.
www.hbakercreative.com
Trajectory
Jul 2017 — Now
Freelance Creative · hbaker creative
+ Successful client based creative marketing and design. Providing clients with creative services for both print and digital, including, but not limited to: ads, marketing materials, social media, logos, in-store graphics, events, and web design.
+ Current Clients: Hurley, Fender, Mammoth Mountain and Love Bags.
+ Past Clients: Billabong, Skechers, Fullscreen media, Snowboarder magazine, Flow Snowboarding, EXPN, Bychari, NYDJ, Skylark Boutique, The Luster Kind and All Starr Camera.
Feb 2013 — Jul 2017
Marketing Senior Graphic Designer · Billabong USA
- Catalog layout design and production of Women’s, Girls and Snow divisions on both a regional and global level.
- Art Direction on snow Ad campaigns, posters, in-store POP/windows and go to market graphics.
- Supervise the photography editing, lighting, retouching, clipping and color of imagery.
- Develop and execute brand identity including typography, logos and overall brand look each season.
Feb 2010 — Feb 2013
Photography Editor and Graphic Designer · Swell
- Graphic design for web banners, email blasts, catalogs, media kits, marketing requests, look books and graphic elements for print and web.
- Lighting set-up, photo retouching, clipping paths, color correction and editing.
- Shoot in-studio, process and produce high quality images for swell.com and print catalog.
Aug 2008 — May 2009
Marketing/PR/Media · Boreal Mountain Resort
- Graphic design for web banners, email blasts, catalogs, media kits, marketing requests, look books and graphic elements for print and web.
- Lighting set-up, photo retouching, clipping paths, color correction and editing.
- Shoot in-studio, process and produce high quality images for swell.com and print catalog.
Jun 2006 — Aug 2008
PR/Marketing and Media Creative · Flow Snowboarding
- Planning and execution of global marketing materials for sales and creative departments, including catalogs, web sites, sales workbooks, advertisements, media kits, point of purchase (POP), and sales materials.
- Manage all Social Media Marketing.
- Coordinate media advertisers and resorts on product placement and events.
- Oversee execution of campaigns while working closely with the Marketing Director and Creative Director in development of new marketing strategies to implement nationally and internationally.
Activity
Education history
Humboldt State University
BA | 2002 - 2005
Sierra College
A.A. | 1998 - 2001
