Hayley Stellings

Curious, collaborative and a big believer that great marketing starts with great listening. <br><br>I’m an award-winning marketing leader with 13+ years of experience leading cross-functional teams spanning high-growth and Fortune 500 clients, thriving at the intersection of problem solving, campaign leadership and sleeves up strategy, facilitating work that breaks algorithmic walls.<br><br>Where I help...<br>*Cross-functional leadership: Have led teams as small as two to 30+ with budgets up to $20M.<br>*Branded Content: Created 2000+ minutes from documentaries, original TV series, social and short form<br>*Project Management: Building teams, removing operational friction, writing scopes, P&L and budget management, timelines and connecting dots to make it happen<br>*Creative enabler: Crafting big idea - tactical briefs, interesting > being right and facilitating creatives to do what they do best<br>*Developed and implemented multiple award-winning global branded content partnerships (BBC, Bloomberg, FT, BuzzFeed, Tastemade)<br>*GTM and Messy middle sherpa: Proudly serving as the 'glue' from research to big idea all the way through production and final delivery<br>*Experienced working with brands in: CPG, ERP, AgTech, Tech, Higher Ed, Beverage, Franchise<br><br>I bring a mix of end-to-end strategic thinking, creative partnership and operational chops — from targeting and distribution planning to relationship growth and all the fun stuff in between.<br><br>My background in D1 sports instilled a relentless pursuit of excellence, grit, entrepreneurial spirit and a collaborative approach. Let’s connect.