In my own words
— GregExperienced and results-oriented sales and marketing executive with proven track record of delivering high volume sales, developing strategic branding campaigns and customer relationship management.
Known for leveraging opportunities with both internal and external stakeholders to maintain lasting customer relationships and generate brand loyalty.
Willing to relocate.
Trajectory
Aug 2013 — Now
Road Manager / Assistant Concert Tour Manager · Sosume Touring (The Goo Goo Dolls)
Responsible for managing administration, logistics and run-of-show for multi-city domestic and international concert tours and special solo events on behalf of award winning musical group, the Goo Goo Doll
• Coordinate schedule, manage administrative details, travel to and attend all special events, media opportunities and private appearances with lead talent
• Organize travel logistics for 5 band members and accompany band to manage admin on the road
• Manage fan “meet and greets,” VIP’s, prize winners, guests, onsite media, direct photographers and coordinate miscellaneous band requests
• Liaise and manage communication of deliverables with Promoters and Venue Management
• Oversee social media strategy for band’s Instagram, Twitter and other social media platforms, including photographing and posting photos, video and written updates during shows using multiple platforms
• Coordinate with venue security to ensure best practices and communicate band preferences
Jun 2004 — Dec 2015
Paragon Sports Sales & Marketing (New Era Cap, 5th & Ocean Apparel and Reyn Spooner) · Paragon Sport Sales & Marketing
Established independent sales agency and managed strategic business development for sports apparel throughout the Southern California market focusing on three key brands.
• Managed direct selling and marketing to database of more than 150 retailers in Southern California
• Was responsible for managing sales funnel and identifying, prioritizing, pursuing and closing new account opportunities for New Era Cap
• Consistently averaged almost $4 million in annual sales for New Era Cap, increased account base by 35% and increased overall sales by 55% during tenure
• Created sales pipeline, identified opportunities, built and maintained relationships with buyers at 20 top tier retailers
• Worked existing relationships with the buyers at UCLA to design exclusive propriety UCLA / Reyn Spooner print to get product back into UCLA bookstore and catalog after being dropped 5 years prior.
Aug 2002 — Jun 2013
Independent Sales Representative Southern California · New Era Cap Company, Inc. / 5th & Ocean Clothing
Managed headwear and apparel sales for all pro teams (MLB, NBA, NHL) in Southern California, UCLA and USC bookstores and four NFL teams outside of California.
Presented seasonal lines to buyers for independent fashion retailers in streetwear, skate, and lifestyle markets along with national retailers Hot Topic and Disney.
Worked with buyers to design and execute custom fashion headwear programs to meet sales objectives while securing new business and maintaining relationships with high profile teams and accounts.
Chosen to rep Victoria’s Secret PINK line of MLB and NFL apparel for 5th & Ocean to stadium concession accounts.
Feb 2001 — Aug 2002
National Account Administrator · New Era Cap Company, Inc.
Worked with national retailer buyers and sales reps across the U.S., to process orders, custom designs, labeling, packaging, shipping and invoicing of merchandise.
Mar 2000 — Feb 2001
Account Support Representative · New Era Cap Company, Inc.
Key contact at corporate office for sales reps based in California and Washington. Managed internal processing of product to ensure deadlines and customer expectations were met.
Provided support to 23 pro sports teams from MLB, NBA, NHL, NFL and Minor League Baseball, 5 universities & 50 retail accounts, including custom product offerings and new product development.
Apr 1997 — Feb 2000
Account Executive · Buffalo Bisons Baseball
Managed a season ticket holder base of 100+ clients, while prospecting for new clients via networking events, in-office appointments, referrals and cold calling.
Worked with local businesses, groups and individuals to execute group outings and private suite rentals.
Activity
Education history
Medaille College
Bachelor of Science Sports Management | 1992 - 1996
