In my own words
— GeorgeHey,
What's up?
I'm 26 and born in Athens, Greece.
I do whatever works.
I love sharing ideas that challenge our way of thinking and help us change the future. I enjoy exploring nature and often just gaze as its beauty colours my eyes. (that's deep)
In my career to date, I have been fortunate to develop skills across many functions. I'm always curious to explore new ways of doing things because that's how you can unfold your character into your work.
I am consistently being exposed to projects that cover all ends of the marketing & creative spectrum. which in turn allows me to cultivate my creative approach in examining each project from a number of angles and delivering innovative solutions.
-George
Trajectory
Mar 2018 — Jul 2020
Head Surf Coach & Marketing · Kyma Surf
Online marketing activities (Online shop, website, social media)
- Organize surf camps and trips as well as surf lessons at our local surf spot.
- Surf lessons with individuals & groups
- Carver (surf skate) lessons with individuals & groups
Mar 2016 — Jan 2020
Head of Marketing · Viral Loops
Key Renponsibilitie:
-Increasing growth rate of new customers for specific channels
-Researching and testing new acquisition tactics and channels
-Collaborate across functions to optimize user experience and customer journey
-Systemizing working tactics to grow them as large as possible
-Outlining and implementing various growth experiments to improve various funnel metrics
-Analyzing data from multiple sources to understand what is/isn't working and why.
-Coming up with new growth hypotheses for specific channels
Jun 2015 — Feb 2016
Growth Marketing · Transifex
Key Responsibilities:
-Leverage data to understand product in depth, identify areas of opportunity, and execute projects to drive growth and engagement of Transifex users & developers
-Drive projects focusing on new user growth, developer engagement, and revenue - working closely with design, product, engineering, and data teams
-Work both on core Transifex products like the SaaS platform, data analytics, and instrumentation, and offsite marketing channels like SEO, SEM, and email
-Use tools like Hadoop/Hive, Oracle, ETL, R, PHP, Python, Excel, MicroStrategy, and many other internal tools to work efficiently at scale
-Create and maintain business and product metrics reports - be the subject matter expert on in-house or 3rd party data
