Emily Southwick

Visual Merchandising Activation Manager- Americas

Long Beach | United States

Skills

No information

Interests

Reading

Traveling

Barre

Spending time at the beach with my dog

Industries

Fashion

Lifestyle

Outdoor

Skate

Streetwear

Surf

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Home Summary Activity Projects Work experience Education history Connections Companies

In my own words

— Emily

I am a native Californian with a passion for the action sports industry and culture.

Through my educational background and extensive experience in merchandising, marketing and management, I have developed a long list of skills and strong work ethic.

Currently, I co-manage a field team of 9 as the Visual Merchandising Activation Support for Boardriders. With a focus on both wholesale and retail sides of the Quiksilver and Roxy business, I support the field team and our vertical retail stores with directives, activations and top level merchandising.

I graduated from FIDM/Fashion Institute of Design & Merchandising with an Associate of Arts in Merchandise Marketing. Prior to FIDM, I became a six year veteran in the retail industry.

Trajectory

Jan 2018 — Now

Visual Merchandising Activation Manager- Americas · Boardriders Inc

Directly support the Director of Visual Merchandising Manage cross country field VM team of 8 Support teams for Quiksilver, Roxy and DC for both wholesale and retail Conceptualize, source and execute visuals for sales meetings, special events, seasonal window concepts, trade shows and mock showroom displays Build visual directives for accounts and field team Visually and logistically support activations Manage 3rd party merchandising service for key accounts

Jun 2015 — Jan 2018

Field Visual Merchandiser- San Diego · Quiksilver

Managed a territory of 25+ wholesale accounts Merchandised Quiksilver and Roxy in store fixtures and sections to highlight assortment and brand stories while practicing high company standards Curated window displays Participated in local activations and clinics

Oct 2013 — May 2015

Styling Assistant · Kristi Brooks Style

Styled models at fashion shows, photo shoots and high profile charity events

Jul 2014 — Dec 2014

Marketing Intern · PageLadder

Researched, executed and produced Fall Wetsuit Buyers Guide for South Coast Surf Shop

Jul 2014 — Sep 2014

Event Stylist Intern · Tres Chic Affairs

Assisted coordinator at wedding events while practicing strong attention to detail for visuals

Apr 2014 — Jun 2014

Buying Intern · South Coast Surf Shops

Partook in buying meetings, allocated transfers and visually merchandised product

Mar 2013 — May 2014

Supervisor · Barnes and Noble College at PLNU

Helped store reach highest gross margin in the region (43.1%) for FY 2013 Participated in apparel buying decisions which led to 4th highest in clothing growth and percent of sales increase company wide

Dec 2011 — Mar 2013

Manager in Training · Barnes and Noble College at Solano College Bookstore

Maintained Bookstore social media and participated in Bookstore Innovation Group to create outreach strategies Ordered and maintained convenience merchandise

Jun 2010 — Dec 2011

Office Assistant · Barnes and Noble College at Solano College Bookstore

Created marketing for Bookstore television media Supported senior level management with daily projects

Oct 2009 — May 2010

Keyholder · American Eagle Outfitters

Motivated and led a team to meet and surpass goals by analyzing business reports and creating business plans Conducted interviews and hired sales associates

Oct 2008 — Sep 2009

Sales Associate · American Eagle Outfitters

Recognized by district manager for outstanding conversion on customer loyalty and credit cards (Employee of the Month) Maintained store appearance through plan-o-grams and floor sets