Jul 2024 — Now
Director of Business Development · Redbear
The Redbear Group is a team of storytellers who help brands turn the challenges of today's communications clutter into opportunities for increased market share.
Nov 2016 — Jul 2024
Business Development Manager · Maricich Health
Drove new business development initiatives and contributing strategic solutions to grow market share for health systems, hospitals, payers, medical device, pharma, and other companies in the healthcare sector.
Sep 2011 — Oct 2016
Director of Business Development · THUNDERBOLT Studios
Sold social media technology for the online, mobile and experiential arenas to brands in the entertainment, consumer electronics, technology and gaming industries. Increased revenue 30% and customer lifespan by 25% by expanding overall business development and marketing activity and establishing a solid customer-focused internal process. Directed corporate initiatives to qualify major leads by meeting with decision makers at Fortune 1000 organizations.
Sep 2010 — Aug 2011
Business Development Consultant · HYFN
Consulted on developing business development strategies and tactics for agency's digital marketing and social media offerings by creating sales plans and developed product portfolios that aligned with the brand strategy. Core competencies included web design, social media, Facebook and mobile apps. Consistently met or exceeded goals throughout entire tenure.
Mar 2007 — Aug 2010
Director of Business Development · Eclipse Advertising
Involved in planning, executing, and leading the business development strategy for the agency via selling integrated brand marketing and advertising services to entertainment and gaming brands. Created concise and actionable strategic plans and presentations on changing business models and business trends. Instituted capabilities to attract and nurture leads, manage content and further market to the client base. Increased residual revenue accounts 15% per year.
Clients included Disney, Warner Brothers, and YahooGames.
Sep 2003 — Mar 2007
Director of Business Development · Ayzenberg Group
Sold integrated brand marketing services to consumer electronics, gaming, entertainment and technology companies. Developed business unit growth strategies and new business partnerships with senior management. Facilitated a forecasted 40% growth in annual revenue by dramatically improving business development and marketing efforts by establishing a cohesive business development process that included aligning company goals with a unified strategy.
New accounts won include Vtech Electronics, Sonos and Gyration.
Jun 1999 — Aug 2003
Director of Business Development · O2 Essential Marketing Technologies
Sold 3D VRVM technology and media-rich email marketing campaigns to Fortune 1000 companies. Spearheaded digital marketing campaign sales. Initiated, structured and closed strategic deals including Yahoo and Williams Sonoma. Introduced new customer acquisition strategies which generated $5m in new customer account revenue.
Mar 1995 — May 1999
Business Development Manager · The Gores Group
Performed business development targeting software and technology companies in the 30m and up range for an international mergers and acquisitions firm. Managed West Coast business development activities. Partnered with top Investment Bankers and VCs for 20+ investment opportunities. Built portfolio of 50+ opportunities; sourced 12 investments with 600m+ in gained revenue.
Apr 1988 — Mar 1995
Business Consultant · The Geneva Companies
Performed business development in mergers and acquisitions sales of small to mid sized companies in the 1m-15m range for a North American-based mergers and acquisitions firm. Developed and managed network of over 5000 targeted prospects. Kept abreast of competitive landscapes and worked with executive staff to develop competitive products that increased sales. Responsible for the sale of over 60 small and mid-sized companies.
Jan 1988 — Mar 1988
Marketing Intern/Advertising Sales Group ·
ESPNLearned the basic fundamentals of advertising methods and techniques with ESPN's programming placements team. Assisted the advertising manager on daily advertising activities. Established and maintained working relationships with the company's advertising staff based in Bristol CT. Worked with cross-functional sales and marketing teams tasked with the creation and execution of advertising revenue growth strategy.
Jan 1979 — Dec 1983
Tank Commander · US Army
Performed leadership duties for 3rd Platoon, B Company 1/33 Armor. Duties included an emphasis on vehicle maintenance, job proficiency, small unit tactics and physical fitness. Participated in three major field engagements, including REFORGER and GOLDEN EAGLE. Attended strategy classes at Ft. Leavenworth War College for two semesters.
