DAVID COCKRELL
creative · WWW.DAVIDCOCKRELL.COM
malibu, CA
In My Own Words
-20 years design experience.
-Expert outerwear designer= all types, down, technical, leather, casual, etc.
-Launched 3 successful brands.
-Designed countless Menswear collections.
-Managed teams of 3 to 10 designers.
-Active Outdoor enthusiast.
Work Experience
Founder Creative Director Partial Client List
WWW.DAVIDCOCKRELL.COM2014 – Present
HOLDEN OUTERWEAR - THE NORTH FACE- TODD SNYDER- BONFIRE SNOWBOARDING, SIMON MILLER - BIRCH-BOX, -NICK WOOSTER - YEEZY - WOOLRICH JOHN RICH AND BROS UNDER ARMOUR - WOOL-MARK -PE NATION - TRAVIS MATHEW - RED LEDGE -Winner of multiple international outerwear design awards. -Designer of high end outerwear and Menswear collections, accessories & special projects. -Developed fabrics, spear headed new collections, created trends/concepts & generated color stories. -Technical ski / outerwear design consultant hired to build high end tier one performance outerwear.
Design Director Mens Red Fleece Leather Collections
BROOKS BROTHERS2012 – 2014
Ski, Golf, and Tennis. -Updated and created a new active sports division for Brooks Brothers. -Lead the development of Outerwear across all Men's divisions.
Mens Design Director
ANDREW MARC2009 – 2011
for Andrew Marc and Marc New York collections. -Responsible for all design details for these high end luxury outerwear brands with retails from $300-$1200. -Hired to design and start up new sportswear concept for the Andrew Marc and Marc NY brands.
Creative Director and founder
U S ARMY BRAND2007 – 2009
of this new MENS & BOYS brand. -Established Brand identity and hired the staff to develop this widely accepted new clothing line. -U.S. Army Brand was the 1st clothing Co. licensed by the U.S. Govt. to use the name U.S. Army. -U.S. Army Brand launched Fall 08 in over 600 stores including Sears, SAKS, Urban Outfitters grossing over $6M.
Senior Designer Mens Gap Brand
GAP2003 – 2007
-Categories: Outerwear, Project RED, Specialty Denim, Premiere Collections for Top Stores. -Designed and created all manner of OW: waterproof, denim, down, leather/suede, wool, vests, & technical pieces. -Developed a previously non-existent multi-million dollar Gap Brand Blazer Business.
Freelance Designer Adidas Originals Heritage Collection
ADIDAS2002 – 2003
Designed vintage inspired active apparel for the Original collections.
Designer Outerwear
ABERCROMBIE AND FITCH1999 – 2002
Activewear/Surf/Gymwear/Woven Shirts for men and boys. -Developed, designed and created "Abercrombie Gym Issue, " brand. -Achieved a winning program by working closely with CEO Mike Jeffries to create the A&F "look."
Garment Specification Technician DKNY AND Esprit Kids Production
ESPRIT de1997 – 1999
Rendered computer drawings detailing all garment details and created technical packages.
Designer
BLACKSPOON SNOWBOARD WEAR1992 – 1997
TAHOE CITY, CA / 1992 to 1997. -Cofounder & Partner, responsible for growing annual sales from 15K to 1 million in 2 years. -Designer of men's waterproof, breathable outdoor clothing line. -Resourced and negotiated domestic & overseas manufacturing, sales and marketing strategies.
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GLACIER WILDERNESS GUIDES1989 – 1996
-Guided groups of 2-30 people through the wilderness of Glacier National Park. -Carried out the safe completion of multi-day whitewater & backpack trips.
