Dan Finkelstein
English Marketing Manager · WAVE Plastic Surgery
Yorba Linda, CAIn My Own Words
I work hard and I learn quickly.
Work Experience
English Marketing Manager
WAVE Plastic Surgery2019 – 2019
Writing copy for emails, text messages, landing pages, and other conversion-focused mediums Developing video scripts for branding, treatment explanations, and viral content Project management from concept to completion Managing a creative team to achieve massive goals and boost sales Creating, hosting, and editing a podcast focused on enhancing value for clients
Marketing Manager
ListReports2017 – 2018
Creating compelling copy for email campaigns, in-product messaging, and user notifications Protecting, developing, and honing the brand voice and style Crafting strategic marketing assets for onboarding, e-commerce, and to reduce churn Producing, scripting, and leading video creation Voice over, on-screen performance, and video publishing Managing, streamlining, and hosting interactive webinars
Social Media Manager & Copywriter
Tom Ferry International2016 – 2017
Managing the brand, identity, responses, and voice of the #1 ranked real estate coach Creating strategic marketing collateral, blogs, and white papers designed to sell and create a direct response Producing podcasts, webisodes, and articles for Tom Ferry Designing, writing, and proofing internal documents (manuals, training guides, etc.) Developing effective email content that drives traffic and engages a massive list of over 200k recipients
Marketing & Copywriter
HomeUnion2015 – 2016
Creating blogs, brochures, and other collateral to increase sales Managing ideas from concept to completion for targeted social media and email campaigns Writing, editing, proofreading, and designing white papers Brand development and corporate storytelling Collaborating with creative teams for graphics, research, and website design Overseeing content for B2C websites, webinars, and other interactive media
Writer, Marketing, Social Media
Allied Modular Building Systems2012 – 2015
Copywriting, content creation, SEO, and marketing for highly niche B2B vertical markets Maintaining & creating scheduled communications for social media & email blasts Website design and editing through WordPress Managing agencies and cross-functional teams to drive sales for the company's four sub-brands
Head of Media & Communications
California Chiropractic Association2009 – 2013
Driving member engagement, growth, and retention through emails, events, and newsletters Overseeing the creation of marketing materials and collateral Keeping members educated and informed with article curation
Customer Development
Future Concepts2012 – 2013
Maintaining and managing a large customer database Prospecting large government clients (Police, Fire, Military, etc) Creating marketing materials and copywriting Scheduling product demonstrations in the field and on-site Product development, research, and testing
Staff Writer
Gear Patrol2008 – 2011
Creating tailored content and specialized articles for niche audiences Testing and product research (outdoor gear, clothing, etc.) Article distribution and sharing through popular social media channels
Head of Media Productions
VidShadow2007 – 2008
Managing a skilled production team to meet strict deadlines on creative projects Producing content to meet advertisers specifications Video editing, photography, product research, product sponsorship, and casting Scriptwriting and crafting engaging video descriptions
Sales & Office Administrator
Quick Apparel Direct2006 – 2007
Developing and executing a strategic B2B and B2C sales plan Generating marketing materials for targeted audiences Handling a high volume of customer service calls and emails Direct liaison between offsite production, sales, and the administrative team
Internal Sales Associate
MetLife2005 – 2006
Sales and marketing support on existing policies and new business Creating custom financial illustrations for fixed and variable annuities Answering a very high volume of phone calls and providing quality customer service
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