In my own words
— CarterAt your company I will apply my expertise in analytics, brand management, marketing automation, campaign management, and digital marketing to generate leads, increase conversions, and build trust and loyalty among your customers and strategic partners.
With me onboard, you have an opportunity to leverage 20+ years of experience in sales, marketing and analytics that generated results.
Previously, I worked as a Worldwide Sales and Marketing Operations Manager at IBM, where I collaborated with cross-functional teams to analyze sales and marketing performance data, identified key performance indicators (KPIs), established a standardized reporting cadence and optimized operational efficiency to meet annual revenue objectives of over $750 million annually.
Following my tenure at IBM (from 2018 until the COVID Pandemic hit in 2020), I chose to take some time off and pursue passion projects, which primarily involved touring and performing internationally as a professional musician. As COVID restrictions eased and the world “went back to work” and since touring has taken a backseat, I eased my way back into career mode and seized opportunities as they became available, first designing and selling custom surfboards for Russell Surfboards in Newport Beach, CA and then working as a licensed mortgage loan officer.
I am now looking to restart my career in marketing and am interested in companies like yours that will not only benefit from my experience and expertise but also align with my lifestyle and values outside of the office. Not only do I have the cross functional marketing skills that qualify me for these positions, but I am a good fit culturally given my lifelong love for surfing, skateboarding, and music.
I would love the opportunity to discuss where I might be a fit both professionally and culturally and look forward to hearing from you soon!
Trajectory
Activity
Education history
Ohio Wesleyan University
Bachelor of Arts | 1990 - 1994




