Caroline Smith
Graphic Designer · Copymat Hollywood
Long Beach, CA
In My Own Words
Dedicated and dependable professional with demonstrated strengths in leadership, team development, customer service and time management, seeking opportunity to contribute to company growth and success. Proficient at trouble shooting problems and building successful solutions. Hardworking, ethical and detail-oriented Designer offering 8 + years of Print and Digital Graphic experience, Printing Processes and Offset Press Production. Proficient in Layout Design, Typography and Color Theory. Ready to take on any challenge using creative problem-solving and task privatization skills to help and support the team. Excellent verbal and written communication skills with strong background cultivating positive relationships and exceeding goals. Maintains organized, clean and safe work areas with diligent attention to important details.
Work Experience
Assistant Manager & Lead Graphic Designer
Copymat Hollywood2021 – 2023
• Increased sales by overseeing pricing updates to match with market increases, optimized inventory for maximum revenue generation and worked with team to identify needed price adjustments to increase profitability.
• Supported senior manager/owner with day-to-day operational requirements and administrative tasks, implemented business improvements, monitored and updated printing processes and techniques to eliminate production errors and resource waste while increasing operation productivity and profits.
• Managed and adjusted shop/employee work loads and schedules to allow for multiple client demands and shifting priorities through delegation of tasks to appropriate team members to achieve optimum productivity in a fast-paced and ever-changing work environment.
• Supported recruiting and professional development of staff through hands-on training, close mentoring and motivational feedback to maximized employee performance & productivity.
• Worked with highly sensitive/private materials and developed ways to minimized information leaks with access control and altered running procedures.
• Investigated customer complaints and identified communication errors to provide conflict resolution and deliver clients’ needed assets in a timely manner to cultivate positive client relationships.
• Created templates and “How To” Manuals for employees to use for speedy setup of digital production.
Assistant Manager & Bartender
The Brass Tapp2019 – 2020
• Became an expert in craft beers, liquors and wine pairings and taught customers about them. • Mixology and New Drink Creation. • Event Creation and Planning. • Trained staff on general operations, craft beers and liquors and signature cocktails.
Lead Graphic Designer & Engraver
American Oak Barrel2019 – 2020
• Processed new orders and discussing design specifics with customers. • Setup artwork for custom customer designs and proofreading other designers work. • Ran multiple Laser Engraving Machines simultaneously to fill orders. • Quality checked final products and packed products to be shipped.
CEO/Graphic Designer & Internet Marketer
Elevated Solutions LLC.2015 – 2019
• Created, managed and tracked content for social medial marketing efficiency. • Launched own graphic design and internet marketing company, engaging in successful affiliate marketing ventures, which coached clients on building online audience. • Interpreted design concepts and created customized graphics for product illustrations, business logos, and websites.
Graphic Layout Artist and Curriculum Editor
BMW of North America2012 – 2017
• Developed engaging visual solutions (mobile apps, display graphics, effective presentations) within a fast-paced environment. Functioned as the “go-to” person for QuarkXPress, Arbortext and Adobe Creative Suite software. • Oversaw creation, development, and production of training materials and digital solutions for 5,000 BMW technicians across U.S and Canada. • Spearheaded, developed, and tested a mobile training application “Drift” to house all technical training manuals, which reduced cost by $1.5 million+ each year. (Application presented by North America BMW President at annual conference.) • Partnered with training and course developers to create relevant print and digital copy, consistently meeting tight deadlines. • Designed manual covers for training publications and PowerPoint presentations. Developed graphics for promotional posters, pamphlets, pocket-sized information cards, and battery care folder/packets.
Education
Level 1 Technician Certification
BMW Service Technician Education Program2011 – 2012
Level 1 Technician Certification
Automotive Technology and Ford FACT Certificates of Completion
Universal Technical Institute2009 – 2011
Automotive Technology and Ford FACT Certificates of Completion
Silver-smithing
Lilove2016 – 2016
Custom jewelry creation using a variety of different metals and techniques.
Glass Flame Working
Brooklyn Glass2015 – 2015
Techniques and practices of glass working using a Torch/Flame.
Projects
DRIFT
Technical Training App for BMW of North America, Group University
Custome Background Business Card
Customer brought me an example of what he was looking for and I was able to recreate it, but honed into his tastes.
Greeting Cards
I make custom greeting cards for my friends and family.
