Brian Balaoing
Social Media Manager / Marketing Manager / Professional Photographer
San Diego | United States
Skills
- Social Media Manager
- Digital Marketing
- Brand Engagement
- Adobe Creative Cloud
- Adobe Lightroom
Interests
Photography
Video editing
Videography
Photo Editing
Adobe Creative Suite
brand marketing
Industries
Golf
Creative Agencies
Moto & Powersports
In my own words
— Brian<p>A social media manager and marketing manager with three years of experience implementing digital strategies and brand recognition across a variety of social media platforms.
A proven track record of growing audiences while engaging new and existing users. A professional photographer with six years of experience capturing high-quality, creative images for clients across a variety of industries. Highly skilled at creating photography concepts, managing photoshoots, and using the latest software to edit creative assets.</p>
Trajectory
Sep 2018 — Now
Freelance Photographer · Freelance Photographer
• Built a diverse portfolio of work, including automotive, portraits, events, and product photography.
• Managed all business aspects, including creative planning, marketing, budgeting, client relations, and project management.
• Consistently work with established brands in the automotive industry, including BMW Blog, Nissan, Vossen Wheels, Bring
A Trailer, and Exotic Car Trader.
• Grew dedicated automotive photography social media profiles to over 30,000 followers.
Aug 2021 — Jul 2024
Photographer · TAG Motorsports
• Capture high-quality and professional photos of cars in-shop and outside on location.
• Capture detailed photos of car parts in a studio setting in order to sell via e-commerce.
• Use latest photo editing software to retouch photos and upload to various file sharing websites for use by the marketing
team and sales team.
• Continuously scout out unique and varying photoshoot locations to diversify brand image.
• Collaborate with web manager to ensure proper layout and presentation of website photo gallery.
Aug 2021 — Jul 2024
Social Media Manager / Marketing Manager · TAG Motorsports
• Initiate and manage creative social media and marketing campaigns to increase brand awareness of in-person and online audiences, resulting in a 400% increase of social media followers from 2021 to 2024.
• Consistently engaged with 200,000 users on social media platforms per month, increasing up to 1,000,000 users during peak months.
• Collaborate with the sales team and shop technicians to ensure consistent brand acknowledgement in order to execute marketing strategies.
• Create and upload daily posts across all social media platforms, establishing proper use of hashtags and social media trends.
• Answer and reply to direct messages and comments across all social media platforms, notifying the sales team of any sales
leads.
Aug 2020 — Jan 2021
Global Purchasing Analyst · Callaway Golf
• Directly managed inventory levels in global regions for Australia, China, Japan, South Korea, and India, collaborated weekly with personnel from each global region on supply chain planning
• Issued purchase orders to overseas suppliers in China, Vietnam, Japan, and Mexico, reviewed for accuracy and cost effectiveness, communicated with suppliers to resolve any purchase order issues or discrepancies
• Issued transfers of excess supply to regions with depleted inventory, approved returns of excess inventory back to suppliers
• Assisted in streamlining successful launches of new products in international markets for Q4/2020 and Q1/2021
• Jointly operated with Product Managers and Sourcing Operation Managers on new product launches for global markets
May 2017 — Jan 2020
Procurement Analyst · Meridian Auto Parts
• Responsible for analyzing historical sales data to construct purchase orders to keep warehouse inventory levels in stock
• Prioritized purchase habits based off top selling items, high margin items, and budget, as determined by Accounting
Department
• Monitored company’s kit out of stock percentage, lowered from 35% out of stock to 10% out of stock
• Managed purchase orders placed on back order, followed up with vendors for correct ETA’s, canceled orders as necessary
• Collaborated with Products Department to purchase new items to expand the company’s business
Oct 2017 — May 2018
Order Processing Specialist · Meridian Auto Parts
• Tracked the process of orders placed on company’s website to be drop shipped directly to customer
• Acquired valid tracking information for each customer order within 1-2 business days, unless otherwise stated by vendor
• Consistently maintained 95% or better on time tracking upload for orders placed on Amazon Marketplaces
• Assisted Accounting Department in solving drop ship order discrepancies on invoices
May 2017 — Oct 2017
Warehouse Returns Specialist · Meridian Auto Parts
• Accountable for processing customer returns coming back to warehouse
• Determined by hand if returned items were new, used, or defective
• Coordinated with Customer Service Department to gather customer information on return if little information provided
Dec 2015 — Feb 2017
Operations Supervisor · ArcBest, ABF Freight System
• Organized logical routes for route drivers in order to maximize time and efficiency on inbound shift
• Responsible for dispatching up to 25 drivers to deliver and pick up freight to meet customer’s demands
• Consistently exceeded ABF Freight System’s company wide standard of 95% transit time on outbound shift
• Managed driver hours based on Department Of Transportation regulations and local union Teamster regulations
• Assisted terminal in achieving 1st place honors in Region 10 of ABF Freight System in Q2/Q4 2016
Jul 2015 — Nov 2015
Management Trainee · ArcBest, ABF Freight System
• Shadowed various job functions within company, responsible for learning key components in operations and sales
• Under supervision of operations supervisor, directed various operations shifts, including inbound, outbound, and dispatch
• Under supervision of account manager, made 10-15 sales calls over 3 week span to existing and potential customers
May 2014 — Aug 2014
Maritime Department Intern · Port Of San Diego
• Constructed tariff study matrix of the California Association of Port Authority for the Port Of San Diego
• Prepared five-year maritime revenue cargo forecast using tenant information provided by the Port Of San Diego
Activity
Projects
Education history
California State University, Maritime Academy
Business Administration | 2011 - 2015








