Anna Leija
Packaging Production Art & Designer II · Modern Gourmet Foods
Irvine, CA
In My Own Words
Every experience has brought me challenge and growth. My creativity, design skills, marketing, advertising and production knowledge help me manage every aspect of the job. Advance skills in Adobe Creative Suite, Microsoft Office and organizational traits keep me fast pace and prepared. Packaging experience helps me to understand die lines and packaging production setup with stickers and decals to complete final artwork. Setting goals and being open to change are what give me a sense of self-achievement and value to everything I do in life.
Work Experience
Packaging Production Art & Designer II
Modern Gourmet Foods2019 – 2020
Production Artist & Designer II for the International department. Adobe Illustrator & Photoshop CC 2019, are the forefront tools for package design and production. • Importing the die line into Illustrator and using the artwork from the render was needed to create the design and lay flat. Organized named layers, high resolution embedded images, die lines with CYAN and Red lines that specify folds, spot color call outs, slug information & stickers/labels created in PDF format with 100% MAGENTA .5 line width cut area. Preparing a sticker/label on acetate & clear sticker/label stock, there must be an RGB 30% grey underlay to preserve the whites in the labels, a bleed is also mandatory. The size of the labels varied according to the printer you were printing on and the size of paper or clear stock you were using. • Know how to use the printers and trouble-shoot any problems that occurred. Creating outlined files of all completed artwork was included. • I wrote copy for back packaging with added recipes and instructions formatted in Illustrator. I worked closely with project management, Merchandising, die line engineer and creative to meet deadlines and transfer final art to the international server.
Part time Freelance design and production
Anna Leija Design and Production2018 – 2019
Work simultaneously on different projects; create marketing collateral, websites and other media. Consult with clients regarding marketing and copywriting to create cohesive designs. Prepare artwork for print, web, digital in the format requested using Adobe Creative CC, Microsoft Word and Adobe Acrobat.
Contract Package/Labeling Graphic Designer
Edwards Lifesciences2016 – 2017
Analyze label design inputs (branding guidelines, regulatory requirements, redlines, etc.). • Create label templates that maximize reuse across multiple final, print-ready labels. Designers will use loftware Spectrum for all online printed labels and InDesign or Illustrator for pre-printed components. • Establish and maintain design criteria and style guide to be used by team. • Label types include online and pre-printed label (Tyvek, tray label, boxes, etc.). • Adhere to strict timelines, maintain revision control on all documentation and actively communicate all required information (such as changes in scope of label revisions) to design team. • Track status of label template design work and provide regular updates to supervisor and other project team members. • Train new team members on design.
Graphic Designer and Marketing
Spectrum Innovations Marketing2015 – 2016
• Direct Mail design and marketing for the auto industry • Update WordPress website, some HTML required • Work with sales team and vendors to complete direct mail campaign packages, E-mail blasts and digital campaign graphics. • Experienced knowledge in Adobe Creative Suit, Adobe Acrobat Professional, Micro Soft Office • Work with field sales representative and auto dealers.
Freelance Design and Production
Anna Leija Design and Production2015 – 2015
MamaJ's Seasoning Mix Graphic Design and Production Graphic Design, Production and Packaging • Design tabloid full-page and double-truck size • Logo design Advertising for regional magazine every month. • Label design • Flyers, Photo imaging and retouching • Web banner • Trade show banner • Brochure • Business cards • MamaJ's canvas shopping bags Created in Adobe Creative Suite CC
Design Studio Marketing Assistant
The Creative Group Staffing Service2003 – 2006
• Production and design related contracts for marketing firms and agencies • Direct-marketing posters, banners, web, and postcards • Quark, Adobe Creative Suite and Adobe Acrobat Coldwell Banker Previews International Design Studio Marketing Assistant • Reviewed and released all marketing and advertising campaigns • Assist Production Manager to meet deadlines • Prepared advertising schedule for Studio Director. • Coordinate production and photo imaging for print and web. Utilized PDF and JPEG format • Maintained vendor relationships SBC Communications/ Smartpages.com Graphic Designer • Designed banners in Photoshop, Freehand MX, Flash MX & Ad Generator • Responsible for image optimization and scanning art for the web California Homes Magazine Production Layout Artist / Graphics Coordinator • Coordinated in-house magazine advertising and ad design. • Layout artist for the magazine master book. • Prepared media kits for distribution • QuarkXPress, Photoshop, Adobe Illustrator, Macromedia Freehand
Production Coordinator
Freedom Communications MYOC.COM and O.C. Register1994 – 2002
- MYOC.COM • Create web pages, edited HTML, photo imaging, slide show presentations • Special Sections Web Coordinator • Assisted with managing the content of two Spanish-speaking websites. PORTOLIO LINK: http://www.anna-leija.squarespace.com/
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