Andrew Hilman
Marketing Manager · Hoonigan Industries, LLC
Irvine, CA
In My Own Words
Marketing and Design professional with over three decades of experience in the cycling/automotive industries creating innovative marketing products and implementing creative design solutions.
Work Experience
Marketing Manager
Hoonigan Industries, LLC2015 – Present
Responsible for brand apparel marketing, creating multimedia content for social media channels, athlete partnerships, industry partnership opportunities, overall brand metrics data collection and presentation.
Graphic Designer
Freelance1999 – Present
Freelance graphic designer for cycling related products, including apparel, accessories and bicycles. Cinnamon Design, Claremont, CA Graphics office for the Claremont Colleges, print and web AIX Team Clothing, Pasadena, CA Cycling Team clothing design, print design Coates Cyclery, Pomona, CA Cycling Team clothing design, print design Tselli, San Mateo, CA Cycling Team clothing design, print design two hubs, Foothill Ranch, CA Cycling Team clothing design, print design
Graphic Design and Marketing
Hobby Products International Inc.2002 – 2015
Report directly to the President and CEO to create a brand for the company and also generate revenue by establishing partnerships with leading automobile and motorsports companies. Responsible for brand identity and establishing the creative goals for the company. - Direct and create livery designs for vehicles (Global) - Direct and create packaging designs (Global) - Established graphics standards for company (Global Team) - Product and event photography/video (Global Team) - Cultivate and manage non RC industry business partnerships (Monster Energy, Ford, Porsche, Falken, Ken Block/Hoonigan) - Spearhead Business Development efforts for new partnerships - Manage all social media channels resulting in 285K Facebook and 94K Instagram followers - Manage marketing and promotions budget - Lead Social Media manager and content creator (Global) - Lead event planner (US)
Sales, Marketing and Manager
Pro Bike Inc.1989 – 1998
Sales, marketing and managing roles within the organization. 1989- 1992: Sales/Merchandizing/Shop Graphics 1993- 1995: Assistant Manager/Buyer/Merchandizing/Shop Graphics 1996- 1998: Manager/Merchandizing/Shop Graphics Freelance graphic design: Cycling related products
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