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Field Marketing Manager

Marketing & Sales

Currently a Field Marketing and Sales Specialist for RESQWATER Proactive Recovery Drink in Minneapolis, MN that is passionate and committed to discovering new ways to increase brand awareness and drive sales in the Minnesota market and beyond.

-Motivate and lead students through demonstration and clear communication to provide a mentally and physically challenging workout

-Establish and build relationships with students and instructors to encourage growth of the yoga community

-Create a fun and motivating environment by combining the use of music, movement, and verbal encouragement

Yoga Sculpt Instructor

Create brand and product awareness in a new market by building relationships within recreational communities, event marketing, and product trial in the Los Angeles area.

-Increase brand awareness in a new market using local expertise to successfully target, win over, and create lasting relationships with prominent local opinion leaders
-Utilize event marketing knowledge to bring the brand to life for target consumers by supporting relevant local events
-Consult and advise the strategic use of branded apparel and accessories to ensure maximum impact among recipients
-Target, open, and manage key accounts across the Minneapolis/St. Paul area
-Drive sales at key accounts by building and maintaining relationships with managers and employees to keep RESQWATER top of mind
-Create and distribute brand-relevant content across social media platforms to reach local and national audiences
-Manage on-boarding, logistics, and scheduling of the local sampling team

Field Marketing and Sales Specialist

-Assisted in production of photo/video shoots for various marine manufacturing brands
-Managed organization of talent, props, and product delivery to shoot locations ensuring timely execution and scheduled completion
-Managed social media content distribution of production progress and behind the scenes footage

Assistant Producer

-Ensured brand presence and awareness on and around campus
-Planned, promoted, and executed events using a global brand to create lasting impressions among students and opinion leaders
-Supported big moments on campus with product and branded infrastructure
-Built relationships with on-premise and off-premise accounts around campus to drive sales and build consumer loyaty
-Assisted in the production of global events such as Red Bull Crashed Ice - St. Paul 2013 and Red Bull Crashed Ice - St. Paul 2014

Student Brand Manager

Andres Hansen is a Field Marketing Manager at Corepower Yoga in Santa Monica, CA.

Andres Hansen — Field Marketing Manager at Corepower Yoga

Andres Hansen

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University of Minnesota - Twin Cities