Mar 2024 — Apr 2024
Design and direction for men’s & women’s active technical outerwear and apparel for the outdoor category.
Dec 2020 — Sep 2023
Men's & women's active outdoor and lifestyle apparel, outerwear, footwear & accessories. Men's/women's/kid's hardgoods for outdoor (camp, outdoor rec, bikes and beach) added to my role April 2023.
Oct 2016 — Dec 2020
Freelance Trend, Color & Design Consultant · Andrea K. Forist
Project-based trend, concept, color and design. Men’s + women’s active, outdoor and lifestyle apparel, bags & footwear. Notable projects:
➤Adidas • Trend reports & direction for design, marketing, and retail for women's leggings & sports bras and men's/ women's Athletics apparel collection
➤Teva • Trend reports & design direction for men's / women's casual & hike footwear
➤Teddy Fresh • Apparel design and color direction for LA based clothing brand
➤Under Armour • Design direction development for women's training apparel
➤Danner Boots • Trend reports & design direction for men's / women's casual, work & hike footwear
➤Eagle Creek • Color Design for men's / women's backpacks
Oct 2013 — Nov 2016
Women's/ kid's active outdoor and lifestyle technical outerwear and apparel + men's/women's/kid's active outdoor and lifestyle winter accessories.
May 2011 — Sep 2013
Men's Lifestyle & Basketball Performance Apparel, including knits, wovens, fleece, tops, bottoms & outerwear. Design within tight margin restrictions, travel to and work directly with factories overseas, present design concepts in front of large groups of people including design & business leadership and professional athletes.
---Designated designer for NBA athlete Chris Paul's signature cut & sew collection
---Nominated to be a member of the Nike Global Trend Council (internal trend forecasting and analysis for all of Nike design)
May 2010 — May 2011
Start-up environment. Men’s & women's active outdoor and lifestyle outerwear, apparel and accessories for the action sports market for Neff brand.
---Managed integration of improved technical design process
---Designed best selling women's product in the history of the company
---Created the number one selling men's t-shirt design and women's t-shirt design for FW 11/12 line
Oct 2007 — May 2010
As a key member of an interdisciplinary design firm I worked on Apparel, Graphic, Product, and Technical Design for a variety of projects and clients including:
-BURTON SNOWBOARDS
----Men's and Women's Technical Outerwear, Gloves and Color Design for Winter 09/10, 10/11 & 11/12 Seasons
-SPY OPTIC
----Men's and Women's goggles, sunglasses, and RX glasses
-ADIDAS ORIGINALS
---Men's casual streetwear including outerwear, fleece and first layer
-ROXY
---Women's watches and hand bags
-QUIKSILVER
---Men's watches
-NO FEAR
---Motocross helmets
-ONE INDUSTRIES
---Motocross apparel print design
-ELEMENT
---Men's footwear
-MONSTER ENERGY
---Peace Tea can design concepts
Sep 2006 — Oct 2007
Assistant Designer · Big Star Jeans
Assist in all aspects of design for women's denim. Create tech packs, manage all samples from conception to completion, develop organizational systems, participate in fittings, assist in fabric & trim sourcing and communicate design intent to patternmakers and sewers. On site factory experience.