Anabel Peña

Anabel Peña

Brand & Marketing Manager · LAST TOUR

Bilbao, BI

In My Own Words

An experienced and dedicated brand marketeer with more than 12 years of meeting business challenges through innovative marketing strategies, strong partnerships, and a proven ability to leverage every channel and resource available to drive results. My diverse background enables me to address challenges from multiple perspectives, as well as collaborate and lead cross-functionally. All this is combined with a creative and strategic mindset, an excellent ability to uncover new opportunities, and a deep industry knowledge and passion for sport, fashion, and culture.

Work Experience

Brand & Marketing Manager

LAST TOUR

2018 – 2020

Sales and Marketing Specialist

Kuhlman

2016 – 2017

Marketing Advisor and Contributor

SBES MAG

2015 – 2016

On premise Musketeer Barcelona

RED BULL

2013 – 2016

HHRR & TRAINING ASSISTANT

CHANEL

2011 – 2012

HHRR & TRAINING ASSISTANT

CHANEL

2011 – 2012

MARKETING ASSISTANT

INGETEAM

2009 – 2010

FIELD MARKETING WIIINGS TEAM

RED BULL

2007 – 2009

Education

Degree in Business Studies

BASQUE COUNTRY UNIVERSITY (Universidad del Pais Vasco, UPV).

2004 – 2007

Degree in Business Studies

Degree in Business Aministration, Management and Marketing

Bilbao Chamber of Commerce Business School.

2004 – 2007

Degree in Business Aministration, Management and Marketing

Bachelor’s Degree in Business Administration, Management and Marketing.

ESIC

2007 – 2009

Bachelor’s Degree in Business Administration, Management and Marketing.

Postgraduate Diploma, Digital Marketing.

ESIC

2018 – 2018

Postgraduate Diploma, Digital Marketing.

Bachelor’s degree, Fashion Design.

INEDI DESIGN SCHOOL

2020 – 2022

Bachelor’s degree, Fashion Design.

Master’s Degree in Business start-up and Management for Boardsports industry and Tourism

Mondragon University

2011 – 2012

Master’s Degree in Business start-up and Management for Boardsports industry and Tourism

Master’s Degree in Fashion Communication and Beauty

Universidad Carlos III

2010 – 2011

Master’s Degree in Fashion Communication and Beauty

Interests

FashionMusicTravelArtBooksCultureStreetwear

Industries

Creative AgenciesFashionLifestyleMoto & PowersportsMusicOutdoorSkateSnowStreetwearSurfYogaHealth & Fitness

Activity

Recent posts, comments and shares.