Alfred Rodriguez

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• Collaborated with Creative Director to develop brand’s seasonal graphics, patterns, responsible with overseeing all print product design & development projects. • Communicated and execute creative ideas and design. • Conducted trend research. • Established relationships, managed, and communicated effectively with freelance artist & vendors. • Created detailed tech packages, developed product from initial concept through final production. • Reviewed samples, approve strike-offs, prototypes, & provided detailed revisions for changes to samples. • Known of pricing & creating product within budget. • Managed and mentored art team of a designer & illustrato­r, supplying inspiration & encouragement to ensure highest level of creativity is delivered. • Manage multiple files and organizing server structure. • Ability to translate complex design problems into tangible and understandable solutions. • Designed collaborations, smu’s, and special projects. • Graphic design & illustration. • Custom type. • Assist on accessories. • Assitst lead cut & sew designer on trims and patterns. • Trims and label design for cut & sew. • Creating visual line plans each season.

• Collaborated with Creative Directors to develop brand’s seasonal theme, responsible with overseeing all product design & development projects. • Communicated and execute creative ideas and design. • Conducted trend research. • Established relationships, managed, and communicated effectively with vendors. • Created detailed tech packages, developed product from initial concept through final production. • Reviewed samples, approve strike-offs, prototypes, & provided detailed revisions for changes to samples. • Designer of custom apparel, headwear, and accessories • Created detailed tech packages, developed product from initial concept through final production. • Design seasonal skateboards, wheels, and hard goods. • Designed custom apparel & washes, headwear, and accessory design. • Graphic design & illustration. • Custom type. • Trim and label design.

– Presented concepts to creative director to execute creative ideas and design. – Developed brand’s seasonal theme, graphics, trims and label design with creative director. – Overseen all print product and development of all projects. – Reviewed samples, approve strike-offs, prototypes, and provided detailed revisions for changes to samples. – Conducted trend research. – Established relationships, managed, and communicated effectively with freelance artist and vendors. – Knowledge of pricing and creating product within budget. – Worked closely with sales manager to create the highest level of products. – Created detailed tech packages, developed product from initial concept through final production. – Managed and mentored art dept., supplying inspiration and encouragement to ensure highest level of creativity. – Managed multiple files and organizing server structure. – Ability to translate complex design problems into tangible and understandable solutions. – Designed seasonal skateboar

• Collaborated with Creative Directors to develop brand’s seasonal theme, responsible with overseeing apparel design and development projects. • Communicated and execute creative ideas and design. • Conducted trend research for apparel. • Established relationships, managed, and communicated effectively with vendors. • Created detailed tech packages, developed product from initial concept through final production. • Reviewed samples, approve strike-offs, prototypes, and provided detailed revisions for changes to samples. • Worked closely with sales team to create SMU products. • Develop colorways / materials for mens and boys footwear. • Designed custom headwear, and accessory design. • Work with freelance artist. • Apparel graphic design & Illustration. • Custom type.

• Communicated and execute creative ideas and design. • Worked closely with sales rep to create successful advertisement. • Develop brochures, flyers, and mailer’s. • Designed custom magazine covers, advertisement, and posters. • Work with pressmen to output negative separation films for all full pages. • Clip art Illustration. • Custom type.