Alex Kraft
Campus Cycles
Arvada, CO
Work Experience
Full-time Sales Associate, eCommerce Coordinator and Marketing/Social Media Specialist
Campus Cycles2012 – Present
• Provided superior customer service in an independent bicycle dealer retail enviroment. • Complete redesign of company website. • Created store signage for various events, sales, and promotions. • Implemented online store structure and coordinated all online sales.
Multimedia Designer
One Glimpse Media2006 – Present
• Developed graphic art for various applications including branding, logo redesign, print material, and websites. • Provide sufficient audio and video production support for various audiences and applications. • Clients include: Altitude Sport and Entertainment, USA Pro Cycling Challenge, Habitat for Humanity, Weld County School District Six, and Mosaic Art Show.
Communications and Marketing/Social Media Manager
BikeDenver2017 – 2018
• Developed and managed Google Drive, Dropbox, and FTP sharing portals to disseminate infomation. • Implemented asset management protocols for media handling. • Created new website to incorporate new CRM software and maximized SEO results for website. • Integrated new CRM software (Kindful) to work with multiple platforms such as MailChimp, Quickbooks, and QGiv donation software. • Created new marketing material (photos, videos, and print) for 2017-18 BikeDenver campaigns. • Worked closely with multiple government and NGOs to develop and distribute marketing materials. • Coded and distributed thingsinbikelanesdenver.com and created new iOS app to track bike lane obstructions within Denver.
Marketing Director and Program Director
Shannon’s Hope Maternity Home2009 – 2012
• Developed and created new branding for application in print material, website, and video spots. • Effectively worked with production team to distribute marketing material. • Managed all operational, strategic, financial, staffing, and administrative functions. • Implemented new technologies into a residential living program. • Coordinated and promoted fund-raising events. • Used new outreach strategies to expand public interest. • Developed grants for funding purposes.
Education
Associates of Applied Science in Communications Media
Aims Community College2003
Associates of Applied Science in Communications Media
Bachelor of Science in Multimedia and Visual Communications
University of Phoenix2005
Bachelor of Science in Multimedia and Visual Communications