Director, Marketing PMO & Operations Transformation

Leading the Way:• Define the PMO future state vision, leadership and focus for marketing operations to inform career development & L&D• Partner with senior business and leadership teams to assess and scope key transformation workstreams. Drive efficiency, cost optimization, and strategic growth opportunities.• Establishes PMO presence and visibility within the department via socialization of transformation efforts and best practices• Supports the implementation of company programs, procedures, methods, and practices to promote REI key messages.• Challenges and inspires employees to achieve business results while ensuring employees adhere to legal and operational compliance requirements.• Provides coaching, direction, and leadership support to employees (directly & indirectly managed) to achieve department, company, and customer results.• Monitors operational statistics, reports trends, variances and issues, and takes appropriate action.• Models excellent oral and written communication, with great interpersonal skills.Your Planning & Navigating Requirements:Marketing Operations & Process Transformation• Comprehensive Change Management: Examine and improve processes, such as workflows and methodologies. Improve strategies by aligning marketing initiatives with business goals. Optimize organizational structures, including team structures and capabilities.• Design and ensure leadership support for comprehensive transformation strategies for the marketing team. Align these strategies with the organizational vision.• Process Improvement: Identifies opportunities for process optimization and organizational evolution through cross-divisional stakeholder feedback and data analysis.• Adept at understanding and driving a system level view across Marketing and key divisions• Adaptability: Continually assesses and refines the operating model and processes to create repeatability and enhance scalability.• Quickly develop and maintain a deep understanding of our campaign delivery systems. This supports effective problem-solving, prioritization, and fast project execution.• Collaborative problem solver: Collaborates with Marketing Operations peers on system, tool, and technology dependencies. Supports projects within the Go to Market system.PMO Leadership• Strategic thinking: Sets the vision and guides a team of project managers. Guides operationally minded managers to think strategically and manage programs effectively.• Enhance governance, accountability, and execution oversight. Establish clear ownership and accountability for initiatives. Ensure alignment with operational and financial goals.• Drive decision making using deep experience with operating governance models. Use insights and data to guide recommendations. Enable business agility and support efficient work methods.• Strategic Planning Expertise: Demonstrates extensive experience in upstream strategy development and planning. Shows proven ability to manage complex, high-visibility initiatives from concept through implementation. Ensures alignment with business goals and organizational priorities.• Establishes and builds executive-level relationships with Marketing leadership during early planning. Drives cross-functional alignment to meet key milestones and timelines. Ensures brief development and project kickoffs are well managed across the organization.• Operating Models: Deep understanding of all project management methodologies. Ability to think strategically about their best use for efficiency and business goals.• System mindset: Supports forward-looking views to help the organization focus on efficiency (automation) and effectiveness (scale). This ensures PMO capability and readiness.• Leadership voice: Serves as a guide for the team and broader stakeholders. Ensures long-term strategies connect to near-term execution plans.• Resource planning: Work with the Marketing Ops planning team and department managers. Maintain balance between priorities, operational design, efficiency, headcount planning, modeling, and hiring.Required Qualifications• 10+ years of experience working in a fast-paced, highly matrixed Marketing Strategy, Integrated Marketing, and Marketing Operations PMO.• Over 10 years experience managing a team skilled in various process models, from traditional Waterfall to Agile.• 10+ years experience designing, developing, and deploying data-driven operating models that enable business agility with strategic impact.• Deep understanding of software development processes and engagement methodologies.• Deep understanding of Marketing technology, tools, ecosystem, and data structures (taxonomy).• Experience in upstream strategic planning, managing complex initiatives from brief development through implementation with demonstrated business alignment.• Exceptional business acumen, critical thinking, problem-solving, and organizational skills.Preferred Qualifications• Experience implementing transformational initiatives in a retail or consumer environment.• Experience developing strategic initiatives that drive financial and operational impact.• Experience working with teams to influence and drive enterprise-wide programs. | #LI-DNI